magic broom
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Great$19.40avg listing price — sweet spot $15–$100
Market size
Great$1.2M$1.2M/yr · 1.1M searches
Price range
Great$8.09–$36.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.6%search→purchase rate — share of searches ending in a sale
Returns
Good2.6%return rate — above 6% kills the launch gate
Review moat
Okay3,483.2avg incumbent reviews — the moat a new listing must climb
Growth
Bad-8.6%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 falling
Sellers
7
Top-5 brand share
100%
Open market
0%
- Helio AirBroom66%
- Nodirz17%
- Broombi8%
- wlich5%
- nacena4%
- Open — no brand owns it (0%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 5 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Helio AirBroom 3 Piece Kit All Surface Sweeper and Squeegee for Wet and Dry Cleaning Dust Dirt Liquids Pet Hair Tile Hardwood Floors Carpet Furniture Windows Shower Doors As Seen on TV
Helio AirBroom$36.393.8★8,025 rev
Multifunction Magic Broom Squeegee Broom for Floor Rubber Silicone Broom for Floor Cleaning Magic Broom Sweeper for Living Room Kitchen Bathroom-Easy Dry The Glass (Grey 54 INCH)
Nodirz$9.964.2★2,077 rev
Original Broombi - All-Surface Silicone Broom Squeegee Pet Hair Remover - Smart Broom for Indoor Cleaning - Cleans Glass Fine Dust Hair Liquids - for Smooth Floors Rugs Windows (Black)
Broombi$33.124.3★5,961 rev
wlich 2-in-1 Air Broom 180 Rotating 54 Inch Adjustable Silicone Rubber Broom Includes 2 Scraping Strips Sweep and Silicone Tools with Long Handle for Cleaning Bathrooms Glass Tiles Pet Hair
wlich$9.444.1★286 rev
Multifunction Silicone Broom 54 Inch Long Handle Silicone Floor Squeegee Broom Sweep and Scrape 2 in 1 Household Cleaning Rubber Broom for Floor Bathrooms Kitchens Showers Tile Pet Hair Glass
nacena$8.094.1★1,067 rev
Newest
by launch datewlich 2-in-1 Air Broom 180 Rotating 54 Inch Adjustable Silicone Rubber Broom Includes 2 Scraping Strips Sweep and Silicone Tools with Long Handle for Cleaning Bathrooms Glass Tiles Pet Hair
wlich$9.44286 rev
Multifunction Silicone Broom 54 Inch Long Handle Silicone Floor Squeegee Broom Sweep and Scrape 2 in 1 Household Cleaning Rubber Broom for Floor Bathrooms Kitchens Showers Tile Pet Hair Glass
nacena$8.091,067 rev
Helio AirBroom 3 Piece Kit All Surface Sweeper and Squeegee for Wet and Dry Cleaning Dust Dirt Liquids Pet Hair Tile Hardwood Floors Carpet Furniture Windows Shower Doors As Seen on TV
Helio AirBroom$36.398,025 rev
Multifunction Magic Broom Squeegee Broom for Floor Rubber Silicone Broom for Floor Cleaning Magic Broom Sweeper for Living Room Kitchen Bathroom-Easy Dry The Glass (Grey 54 INCH)
Nodirz$9.962,077 rev
Original Broombi - All-Surface Silicone Broom Squeegee Pet Hair Remover - Smart Broom for Indoor Cleaning - Cleans Glass Fine Dust Hair Liquids - for Smooth Floors Rugs Windows (Black)
Broombi$33.125,961 rev
Trending
90-day click momentumMultifunction Magic Broom Squeegee Broom for Floor Rubber Silicone Broom for Floor Cleaning Magic Broom Sweeper for Living Room Kitchen Bathroom-Easy Dry The Glass (Grey 54 INCH)
Nodirz$9.964.2★
wlich 2-in-1 Air Broom 180 Rotating 54 Inch Adjustable Silicone Rubber Broom Includes 2 Scraping Strips Sweep and Silicone Tools with Long Handle for Cleaning Bathrooms Glass Tiles Pet Hair
wlich$9.444.1★
Helio AirBroom 3 Piece Kit All Surface Sweeper and Squeegee for Wet and Dry Cleaning Dust Dirt Liquids Pet Hair Tile Hardwood Floors Carpet Furniture Windows Shower Doors As Seen on TV
Helio AirBroom$36.393.8★
Original Broombi - All-Surface Silicone Broom Squeegee Pet Hair Remover - Smart Broom for Indoor Cleaning - Cleans Glass Fine Dust Hair Liquids - for Smooth Floors Rugs Windows (Black)
Broombi$33.124.3★
Multifunction Silicone Broom 54 Inch Long Handle Silicone Floor Squeegee Broom Sweep and Scrape 2 in 1 Household Cleaning Rubber Broom for Floor Bathrooms Kitchens Showers Tile Pet Hair Glass
nacena$8.094.1★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -8.6% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.7×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“easy clean ups”
“Works well”
“It is well made”
“As advertised”
“Easy to use”
“Great for the price”
“Lightweight & Cleans Really Well”
“Simple assembly”
“it is very sturdy”
“the broom part does well”
What buyers complain about
“Very flimsy”
“Crappy quality, broke quickly”
“Broke first time”
“Way overpriced”
“impossible to put together”
“Really doesn't work like it's supposed to”
“kinda hard to clean though”
“False Advertisement”
“unable to use”
“small”