lysine lip balm
Skip itSoft demand (-22.3% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 6% kills the launch gate
Conversion
Incredible16.9%search→purchase rate — share of searches ending in a sale
Market size
Okay$272K$272K/yr · 146K searches
Avg price
Okay$11.00avg listing price — sweet spot $15–$100
Price range
Okay$6.30–$20.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay3,217.75avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad79%top-5 click share — a locked-up shelf
Brand share
Bad93%top-5 brand share — brand-locked demand
Growth
Bad-22.3%90-day search growth — must beat 0% to launch
Competition
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.Brands
8 rising
Sellers
530
Top-5 brand share
93%
Open market
4%
- Quantum66%
- Basic Organics11%
- Herpecin-L8%
- 100% PURE5%
- Piping Rock3%
- Basic Brands3%
- Open — no brand owns it (2 brands, 4%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Quantum Health Lip Clear Lysine+ Cold Sore Treatment Soothe & Moisturize Mouth Sores - L-Lysine Menthol Calendula & Propolis Ointment - Transparent Fever Blister Healing Balm - 0.25 Oz
Quantum$7.604.6★5,884 rev
Quantum Health SuperLysine+ Coldstick Lip Sunscreen - Lysine Herbs & Nutrients Soothe & Moisturize Lips - Softens & Protects from the Sun - SPF 21 - Clear - 0.17 Ounce
Quantum$7.674.6★1,525 rev
Basic Brands Lysine Lip Balm Cold Sore & Herpes Simplex Treatment
Basic Organics$10.744.6★4,976 rev
Herpecin-L Everyday Protection Lip Balm Stick SPF 30 - Relief from Cold Sores Fever Blisters and Chapped Lips with Lemon Balm 0.1oz
Herpecin-L$6.734.6★11,909 rev
Quantum Health Super Lysine+ Coldstick Tangerine Flavored - Soothes Moisturizes Protects Lips Herbal Lip Balm Spf 21 5 Gm
Quantum$7.724.5★1,760 rev
Newest
by launch date
Piping Rock Lysine Lip Balm Stick | 0.15 Oz | Moisturizing and Soothing Ointment | Non-GMO Gluten Free
Piping Rock$6.3093 rev
DocoShield Lip Balm w/Docosanol and Lysine (3-Pack)
DOCO$20.481,987 rev
100% PURE Lysine + Herbs Healing Lip Balm Natural Soothing Nourishment for Sore Cracked Chapped or Irritated Lips - Natural Dry Lip Hydration Therapy for Women & Men
100% PURE$7.94636 rev
Super Lysine Plus+ ColdStick SPF 21 Regular 0.18 oz (Pack of 3) by Quantum Research
Quantum$20.11920 rev
Basic Brands - L-Lysine Ointment - 0.875 oz - Lysine Cold Sore Treatment and Blister Relief - Soothes Chapped Lips and Dry Skin 2-Pack
Basic Brands$20.076,172 rev
Trending
90-day click momentum100% PURE Lysine + Herbs Healing Lip Balm Natural Soothing Nourishment for Sore Cracked Chapped or Irritated Lips - Natural Dry Lip Hydration Therapy for Women & Men
100% PURE$7.944.3★
Herpecin-L Everyday Protection Lip Balm Stick SPF 30 - Relief from Cold Sores Fever Blisters and Chapped Lips with Lemon Balm 0.1oz
Herpecin-L$6.734.6★
Basic Brands Lysine Lip Balm Cold Sore & Herpes Simplex Treatment
Basic Organics$10.744.6★
Quantum Health Lip Clear Lysine+ Cold Sore Treatment Soothe & Moisturize Mouth Sores - L-Lysine Menthol Calendula & Propolis Ointment - Transparent Fever Blister Healing Balm - 0.25 Oz
Quantum$7.604.6★
Quantum Health SuperLysine+ Coldstick Lip Sunscreen - Lysine Herbs & Nutrients Soothe & Moisturize Lips - Softens & Protects from the Sun - SPF 21 - Clear - 0.17 Ounce
Quantum$7.674.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -22.3% search growth over the last 90 days.Peak months: Jan, Feb · busiest ÷ quietest = 1.5×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Great quality produxt”
“Quite effective”
“This works very well when you feel a cold sore coming on”
“It keeps my lips moisturized”
“Good value”
“This item works as advertised”
“Creamy and smooth”
“Best fever blister medication”
“Strong scent”
“Nice prevention product”
What buyers complain about
“was so dry”
“Without checking the ingredients i ordered this”
“Seems like it's false advertising”
“the overwhelming chemical taste”
“Doesn't work”
“super small though for the price”
“Couldnt use”
“Has a medication smell”
“Do not order cant return becasue came looking used”
“you can hardly tell I had a cold sore at all”