lemongrass essential oil
Launch itA $992K/yr market growing +61.0% this quarter with returns at 0.7% — clears our launch bar.
Conversion
Incredible16.9%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.7%return rate — above 6% kills the launch gate
Market size
Great$992K$992K/yr · 637K searches
Growth
Great+61.0%90-day search growth — must beat 0% to launch
Brand share
Good75%top-5 brand share — brands hold most of the demand
Avg price
Okay$9.20avg listing price — sweet spot $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad6,435.62avg incumbent reviews — the moat a new listing must climb
Competition
Bad72%top-5 click share — a locked-up shelf
Price range
Bad$5.63–$15.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.Brands
12 rising
Sellers
17
Top-5 brand share
75%
Open market
20%
- Majestic Pure40%
- Handcraft Blends15%
- MUNUSNA8%
- Essentially KateS6%
- Cliganic6%
- SVA ORGANICS5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Majestic Pure Essential Oil with Glass Dropper - 100% Pure and Natural - Essential Oils for Diffuser Aromatherapy Soap and Candle Making Lemongrass Essential Oil Lemongrass Oil 4 Fl Oz
Majestic Pure$9.614.6★8,484 rev
Handcraft Blends Lemongrass Essential Oil Huge 4 Fl Oz 100% Pure and Natural Premium Grade Essential Oil for Diffuser and Aromatherapy Skin Massage Candle and Soap Making Fragrance
Handcraft Blends$9.714.7★8,731 rev
MUNUSNA Lemongrass Essential Oil 100% Natural & Pure Lemongrass Oil 100ML Premium Grade Essential Oils Aromatherapy Scented Oils for Diffusers Home Care Skin Laundry Spray Candle Soap Making
MUNUSNA$7.164.4★2,429 rev
Lemongrass Essential Oil 4 Fl Oz with Dropper and Sprayer - 100% Pure and Natural - Hair Care Home Diffusers Skin Care Aromatherapy Massage and Humidifiers and Garden Care
Essentially KateS$9.444.6★358 rev
Cliganic USDA Organic Lemongrass Essential Oil - 100% Pure Natural Undiluted for Aromatherapy Diffuser | Non-GMO Verified
Cliganic$7.914.7★3,685 rev
Newest
by launch dateMUNUSNA Lemongrass Essential Oil 100% Natural & Pure Lemongrass Oil 100ML Premium Grade Essential Oils Aromatherapy Scented Oils for Diffusers Home Care Skin Laundry Spray Candle Soap Making
MUNUSNA$7.162,429 rev
SU JUABA Lemongrass Essential Oil 4 Oz Aromatherapy Oil for Diffuser Skin Care Candle - 118ML
SU JUABA$7.68216 rev
Majestic Pure Essential Oil with Glass Dropper - 100% Pure and Natural - Essential Oils for Diffuser Aromatherapy Soap and Candle Making Lemongrass Essential Oil Lemongrass Oil 1 Fl Oz
Majestic Pure$7.518,484 rev
Lemongrass Essential Oil 4 Fl Oz with Dropper and Sprayer - 100% Pure and Natural - Hair Care Home Diffusers Skin Care Aromatherapy Massage and Humidifiers and Garden Care
Essentially KateS$9.44358 rev
Lemongrass Essential Oil 30ML/1.01FL.OZ MAYJAM Premium Lemongrass Oil Essential Oils with Glass Dropper Great for Aromatherapy Diffuser and Candle Soap Making
MAYJAM$5.6317,844 rev
Trending
90-day click momentumMajestic Pure Essential Oil with Glass Dropper - 100% Pure and Natural - Essential Oils for Diffuser Aromatherapy Soap and Candle Making Lemongrass Essential Oil Lemongrass Oil 1 Fl Oz
Majestic Pure$7.514.6★
Lemongrass Essential Oil 30ML/1.01FL.OZ MAYJAM Premium Lemongrass Oil Essential Oils with Glass Dropper Great for Aromatherapy Diffuser and Candle Soap Making
MAYJAM$5.634.4★
Lemongrass Essential Oil 4 Fl Oz with Dropper and Sprayer - 100% Pure and Natural - Hair Care Home Diffusers Skin Care Aromatherapy Massage and Humidifiers and Garden Care
Essentially KateS$9.444.6★
SU JUABA Lemongrass Essential Oil 4 Oz Aromatherapy Oil for Diffuser Skin Care Candle - 118ML
SU JUABA$7.684.6★
MUNUSNA Lemongrass Essential Oil 100% Natural & Pure Lemongrass Oil 100ML Premium Grade Essential Oils Aromatherapy Scented Oils for Diffusers Home Care Skin Laundry Spray Candle Soap Making
MUNUSNA$7.164.4★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +61.0% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 2.2×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Beautiful Scent”
“A great product with many benefits”
“Good deal”
“Just what I needed”
“Keeps bugs away”
“Very strong”
“Wow, real and potent essential oil”
“fresh and lemony”
“Perfect size”
“I loved that this comes with both a dropper and spray nozzle”
What buyers complain about
“Smells rancid”
“it was so sticky”
“The bottle was leaking”
“is way too strong”
“We tried everything - including toxic poisons, diatomaceous earth, boric acid, and so forth - and these ants just kept coming and would not leave our kitchen”
“The actual bottle is small”
“Oil”
“Did not do well at all”
“Disappointed with quality”
“water because it stung so bad”