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57

lemonade protein powder

Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 33Growth 40Conversion 50Competition 50Returns 100Price range 95Avg price 95Brand share 39Review moat 45Quality gap 77

Returns

Incredible0.0%

return rate — above 6% kills the launch gate

Avg price

Incredible$33.62

avg listing price — sweet spot $15–$100

Price range

Incredible$19.68–$55.72

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Conversion

Okay4.0%

search→purchase rate — share of searches ending in a sale

Competition

Okay55%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay1,990.38

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+11.9%

90-day search growth — must beat 0% to launch

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Market size

Okay$156K

$156K/yr · 116K searches

Competition

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 rising

Sellers

553

Top-5 brand share

82%

Open market

13%

  • Isopure29%
  • OATH NUTRITION23%
  • GRAMMS13%
  • Myprotein11%
  • Bare Bones6%
  • RYSE Up Supplements5%
  • Open — no brand owns it (6 brands, 13%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$6K8%$12K12%$19K16%$25K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +11.9% search growth over the last 90 days.
15K10KPrime Day '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar · busiest ÷ quietest = 4.3×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall31%

“No weird after taste”

Nutritional Content16%

“Great Protein Powder”

Flavor13%

“Absolutely LOVE this flavor”

Solubility6%

“Mixes easily”

Blend/Ratio3%

“This one blends really well in a blender”

Quality-Overall3%

“It's a quality drink”

Freshness2%

“Its so delightfully refreshing”

Sweetness2%

“its sweet in a delightful way”

Ease Of Use1%

“Convenient,”

Value For Money1%

“Good price”

What buyers complain about

Taste-Overall19%

“Gross taste”

Solubility8%

“Won't dissolve”

Flavor6%

“Did not like the flavor”

Value For Money5%

“A little expensive”

Nutritional Content5%

“Getting much nutrition in is HARD”

Sweetness5%

“Its VERY sugary”

Texture/Consistency-Overall2%

“Texture is very slightly grainy”

Artificial Sweeteners2%

“Horrible sugar substitute after taste”

Mixing/Blending1%

“Trouble mixing”

Dilute/Watery1%

“This stuff is almost impossible to dilute in water”

Top return reasons

Taste-Overall44%
Flavor20%
Advertised Vs Actual Product8%
Sweetness7%
Leak-Proof5%
Nutritional Content5%
Artificial Sweeteners5%
Ease Of Chewing/Swallowing5%
Smell2%