Skip to content
54

labradorite

Worth a look

Shows low returns (1.3%), but weak search conversion (1.6%) keeps it on the watch list.

Market size 26Growth 28Conversion 20Competition 52Returns 90Price range 80Avg price 83Brand share 76Review moat 78Quality gap 77

Returns

Great1.3%

return rate — above 6% kills the launch gate

Avg price

Great$18.34

avg listing price — sweet spot $15–$100

Price range

Great$5.66–$56.97

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great434.5

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Brand share

Great59%

top-5 brand share — no brand owns this niche

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+2.8%

90-day search growth — must beat 0% to launch

Market size

Okay$107K

$107K/yr · 368K searches

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Competition

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Brands

19 falling

Sellers

21

Top-5 brand share

59%

Open market

35%

  • LPBeads31%
  • Runyangshi8%
  • FZBHRO7%
  • COAI7%
  • RJINGSHI6%
  • Erliway6%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$11K20%$21K30%$32K40%$43K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 26 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +2.8% search growth over the last 90 days.
10K6KHoliday '24Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.6×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall19%

“Good quality stones”

Color14%

“Colors are beautiful”

Size-Overall8%

“The size is Great”

Value For Money7%

“Good Value”

Precious Gemstone7%

“This is a beautiful stone”

Advertised Vs Actual Product7%

“Arrived as described”

Gifting Purpose5%

“Amazing gift”

Energy Level3%

“Nice energy”

Minerals3%

“I loved the crystals”

Brightness/Shine/Glow3%

“Looks good and shines nice”

What buyers complain about

Advertised Vs Actual Product21%

“Doesn't look like picture”

Color21%

“Was not the color you see”

Quality-Overall11%

“the lab are pretty low quality”

Size-Overall10%

“they are both very sizable”

Precious Gemstone6%

“I was VERY disappointed in this stone necklace when it arrived”

Brightness/Shine/Glow3%

“not very bright or flashy”

Material Quality3%

“Looks like cement”

Value For Money3%

“Lousy value for the money”

Hard Feel2%

“Very dull and disappointing”

Durability2%

“I thought these were great bracelets until 1 broke within the first week”

Top return reasons

Color27%
Advertised Vs Actual Product23%
Size-Overall14%
Metal Authenticity6%
Quality-Overall5%
Precious Gemstone4%
Minerals3%
Wrist Fit2%
Brightness/Shine/Glow2%
Defective Material/Parts1%