kids multivitamin tablets
Skip it40/100a small market ($27K/yr) — kids multivitamin tablets doesn't clear our bar today.
Market/yr
$27K
Growth (1y)
+196.3%
Products
13
Brands
8
was 11 a year ago
Sellers
540
Price range
$10.06–$37.03
Returns
0.0%
Rating
4.6★
Skip it
Scored 40/100 across market size, growth, competition, quality gap, and returns.
Demand
Weekly Amazon search volume, last 44 weeks — +196.3% year over year.Competition
- MegaFood74%
- Flintstones Vitamins9%
- Culturelle5%
- VitaWorks3%
- NaturesPlus3%
- Nature's Way2%
- Other (2 brands)4%
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack. 8 brands and 540 sellers compete here.
Brands
8 falling
was 11 a year ago
Sellers
540
Top 5 brand share
94%
Product shelf
All 13 tracked products in this niche.
MegaFood Kids One Daily Multivitamin - Convenient Mini Multivitamin for Kids - with Zinc Vitamins C B & D - Vegetarian Gluten Free Non GMO - 60 Tablets 60 Servings
MegaFood
$24.944.6★1,994 reviews
MegaFood Kids One Daily Multivitamin - Convenient Mini Multivitamin for Kids - with Zinc Vitamins C B & D - Vegetarian Gluten Free Non GMO - 30 Tablets 30 Servings
MegaFood
$15.684.6★1,994 reviews
MegaFood Kids Multivitamin Gummies - Kids Vitamins - Age 4+ with Vitamin C Vitamin D Zinc Choline and Real Fruit - Brain & Immune Support - Berrylicious Flavor - 60 Gummies (30 Servings)
MegaFood
$14.594.5★319 reviews
Flintstones Vitamins Chewable Kids Vitamins Complete Multivitamin for Kids and Toddlers with Iron Calcium Vitamin C Vitamin D & more 180 count(Pack of 1)(Packaging May Vary)
Flintstones Vitamins
$15.354.6★20,000 reviews
MegaFood Kids One Daily Multivitamin Soft Chews - Kids Vitamins with Vitamin B Vitamin C Vitamin D & Vitamin E - Age 4+ Vegetarian Made Without 9 Food Allergens - Grape Flavor - 30 Chews
MegaFood
$18.444.5★570 reviews
Culturelle Kids Complete Chewable Multivitamin + Probiotic For Kids Ages 3+ 50 Count Digestive Health Oral Health & Immune Support - With 11 Vitamins & Minerals including Vitamin C D3 & Zinc
Culturelle
$20.014.8★6,093 reviews
Kids Multivitamin with Iron & Minerals Chewable Tablets - Mixed Fruit Flavor - Vegetarian GMO-Free Nut Free - Dietary Supplement - Digestive Support for Children - 120 Chewables
VitaWorks
$16.094.6★468 reviews
NaturesPlus Animal Parade Gold Childrens Multivitamin - 120 Animal-Shaped Chewable Tablets - Assorted Cherry Orange & Grape Flavors - Vegan Gluten Free - 60 Total Servings
NaturesPlus
$29.294.6★1,239 reviews
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Great Chewable Vitamin”
“Taste good”
“I love that these are chewable”
“Overall, theyve been easy to incorporate into her routine with no complaints”
“I feel good knowing theyre getting the nutrients they need”
“and great price for 50 tablets”
“Decent Ingredients,”
“Good size”
“They seem gentle on the stomach”
“So far theyve worked well for us”
What buyers complain about
“is like a rancid taste”
“Theyre not getting enough vitamins”
“The smell is like a chemicals”
“Waste of money”
“Flavors are good - I'm not a fan of the cherry”
“Not chewable”
“Very disappointed in how this brand is now cutting corners”
“The pills are tiny”
“Low/No sugar=yes”
“Chalky”
Top return reasons
- Taste-Overall40%
- Vitamin30%
- Ease Of Chewing/Swallowing10%
- Flavor10%
- Tooth Sensitivity10%