keto bars
Skip it48/100a small market ($94K/yr) — keto bars doesn't clear our bar today.
Market/yr
$94K
Growth (1y)
+72.3%
Products
38
Brands
20
was 20 a year ago
Sellers
631
Price range
$2.02–$44.44
Returns
0.0%
Rating
4.3★
Skip it
Scored 48/100 across market size, growth, competition, quality gap, and returns.
Demand
Weekly Amazon search volume, last 104 weeks — +72.3% year over year.Seasonality
Monthly demand index across the year — 1.00 is average.Peak months: Jan, Feb, Aug, Sep, Nov · busiest ÷ quietest = 3.5×
Competition
- Atkins27%
- Extend Bar26%
- KIND9%
- IQBAR7%
- Quest5%
- Fiber One5%
- Other (14 brands)21%
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them. 20 brands and 631 sellers compete here.
Brands
20 flat
was 20 a year ago
Sellers
631
Top 5 brand share
74%
Product shelf
All 38 tracked products in this niche.
Atkins Lemon Flavored Snack Bar High Protein Bar Low Sugar and Low Carb Keto Friendly Snack Gluten Free High in Fiber Made with Real Almond Butter 16 Count
Atkins
$22.184.4★1,129 reviews
Extend Sugar Free Protein Bars Perfect Diabetic Snacks High Protein and Fiber Hunger Control & Steady Energy Low Carb Keto Friendly (12 Count Chocolate Peanut Butter)
Extend Bar
$28.214.2★1,562 reviews
Extend Sugar Free Protein Bars Perfect Diabetic Snacks High Protein and Fiber Hunger Control & Steady Energy Low Carb Keto Friendly (12 Count Variety Pack)
Extend Bar
$28.634.0★611 reviews
Quest Nutrition Ultimate Variety Pack Protein Bars High Protein Low Carb Gluten Free Keto Friendly 12 Count
Quest
$24.304.3★11,227 reviews
Fiber One 70 Calorie Soft Baked Bars Cinnamon Coffee Cake Mega Pack 18 Ct 16 oz
Fiber One
$8.604.4★8,522 reviews
Atkins Lemon Wafer Crisps Protein Snack 10g Protein 4g Net Carbs 1g Sugar 5g Fiber 5 Count
Atkins
$6.894.2★681 reviews
IQBAR Clean Plant Protein Bars - Bar Sampler - 7 Count - Keto Vegan High Fiber Gluten and Dairy Free Low Sugar Snack - Brain and Body Nutrients for Focus Energy Meal Replacement
IQBAR
$14.604.1★8,712 reviews
Special K Bar Pastry Crisps Breakfast Bars 100 Calorie Snacks Value Size Strawberry 15.84oz Box (36 Crisps)
Kellogg's Special K
$7.294.7★3,540 reviews
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Delicious and Healthy”
“Low carb”
“a great vanilla taste”
“have a good balance of sweetness”
“High-quality for a store brand”
“Great Deal”
“Delicious and healthy”
“Arrived fresh”
“Clean ingredients”
“Easy to chew”
What buyers complain about
“Chemical taste”
“not a strong flavor”
“So expensive”
“poor nutrition calorie ratio”
“Weird texture”
“Too sweet, weird taste”
“Almost impossible to swallow”
“These are dried out”
“Very small”
“Too many hard almonds in them”
Top return reasons
- Taste-Overall27%
- Flavor11%
- Ingredients-Overall10%
- Stale/Rotten/Spoiled6%
- Value For Money6%
- Hard Feel6%
- Nutritional Content5%
- Advertised Vs Actual Product4%
- Sweetness3%
- Ease Of Chewing/Swallowing2%