insect repellent clothing women
Worth a lookShows demand growing +260.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+260.4%90-day search growth — must beat 0% to launch
Competition
Incredible18%top-5 click share — an open shelf
Avg price
Incredible$35.39avg listing price — sweet spot $15–$100
Price range
Good$4.97–$123.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.5%return rate — above 6% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,575.07avg incumbent reviews — the moat a new listing must climb
Market size
Okay$183K$183K/yr · 189K searches
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Competition
Clicks spread well past the top 5 (18% combined) — an open shelf where new products get seen.Brands
20 falling
Sellers
30
Top-5 brand share
88%
Open market
10%
- Insect Shield64%
- InsectGuard13%
- Tough Outdoors6%
- Chloe and Lex3%
- G GIEPHT2%
- Sawyer2%
- Open — no brand owns it (14 brands, 10%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 123 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
InsectGuard Tick Gaiters - PullOn Permethrin Treated Ticks Mosquitoes Flies & More Insect Repellent Unisex Adult White 4 Inch Long Pair
InsectGuard$17.534.0★315 rev
Insect Shield Sport Crew Sock Stretchy and Comfortable Crew Socks with Padding and Tick Protection
Insect Shield$10.574.4★1,134 rev
Insect Shield Lightweight Hiking Socks With Permethrin Bug Repellant - Protective Clothing for Men & Women Charcoal Medium
Insect Shield$13.714.6★649 rev
Insect Shield Lightweight Hiking Socks With Permethrin Bug Repellant - Protective Clothing for Men & Women Khaki Large
Insect Shield$13.664.6★649 rev
Tough Outfitters Mosquito Suit - Mosquito Repellent Clothing Men Women - Insect Bug Proof Net Mesh Clothing for Gardening
Tough Outdoors$30.964.3★1,043 rev
Newest
by launch date
Insect Shield ElimiTick AeroFlex Long Sleeve Crew Neck Stretch Fabric Shirt (Grey 4X-Large)
Insect Shield$69.583 rev
Insect Shield ElimiTick AeroFlex Long Sleeve Crew Neck Stretch Fabric Shirt (Grey 3X-Large)
Insect Shield$69.563 rev
Insect Shield Womens Performance Pocket Legging Black
Insect Shield$55.382 rev
Relexit UPF 50+ Sun Protection Mosquito Jacket for Men Lightweight Cooling Shirt with Face Cover UV Bug Proof Clothing Grey XL
Relexit$40.5155 rev
Insect Shield Womens UPF Wicking Long Sleeve V-Neck T-Shirt
Insect Shield$32.622 rev
Trending
90-day click momentum
Insect Shield Mens Mesh Sport Pant X-Large Grey Mist
Insect Shield$43.954.1★
Insect Shield Mens Performance Utility Pants Lightweight Breathable Hiking Pants with Built in Bug Protection Stone 34W x 30L
Insect Shield$59.594.7★
2-in-1 Cooling Mosquito Jacket with Hood for Men & Women - UPF 50+ Sun Protection with Adjustable Face Mesh Long Sleeve Mesh Net Bug Hoodie Lightweight & Breathable for Hiking Camping Fishing
Aoximyouny$21.003.7★
Insect Shield Womens Tech Hoodie Jade
Insect Shield$55.890.0★
Toomett Womens Hiking Cargo Pants Quick Dry UPF50+ Outdoor Pants for Women Fishing Safari Travel Stretchy Pants with Pockets 6608 Black L
Toomett$31.064.3★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +260.4% search growth over the last 90 days.Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 7.9×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“This insect repellent is absolutely amazing”
“Affordable quality”
“Great fit, great pants”
“Very comfortable”
“Best tick spray out there”
“saves lots of money”
“As advertised”
“I really like this mosquito jacket for spending time outside It is lightweight”
“No smell or bad reaction”
“Easy to store”
What buyers complain about
“Spray mechanism broke”
“Leaked”
“Mosquitoes seem to not care at all”
“the sizing is VERY off”
“Comes falling apart”
“It hardly works”
“Garbage”
“A little on the pricey side”
“Not as much as advertised”
“hard to put on”