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54

ibuprofen 800mg extra strength gel caps

Worth a look

Shows searches that convert (25.8% search→purchase), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.

Market size 99Growth 22Conversion 100Competition 46Returns 99Price range 49Avg price 76Brand share 4Review moat 14Quality gap 12

Conversion

Incredible25.8%

search→purchase rate — share of searches ending in a sale

Market size

Incredible$6.5M

$6.5M/yr · 1.6M searches

Returns

Incredible0.2%

return rate — above 6% kills the launch gate

Avg price

Great$15.57

avg listing price — sweet spot $15–$100

Price range

Okay$6.15–$23.60

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay58%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-5.6%

90-day search growth — must beat 0% to launch

Review moat

Bad23,429.05

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.8★

avg incumbent rating — lower means beatable quality

Brand share

Bad98%

top-5 brand share — brand-locked demand

Competition

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

Brands

6 rising

Sellers

114

Top-5 brand share

98%

Open market

0%

  • Advil68%
  • Aquaphor23%
  • A+Health3%
  • JAN & JUL3%
  • Amazon Basic Care2%
  • Amazon Basics2%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$326K10%$651K15%$977K20%$1.3M1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -5.6% search growth over the last 90 days.
40K30KSpike '24Black Friday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar, Apr, May · busiest ÷ quietest = 3.4×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall16%

“Excellent product”

Moist/Dry14%

“Excellent Moisturizer”

Value For Money13%

“less expensive”

Suitability Dry Skin7%

“Works well on very dry skin”

Efficiency6%

“Work Great”

Allergies5%

“No allergies”

Advertised Vs Actual Product5%

“Works as stated”

Soft Feel4%

“Very soft”

Size-Overall2%

“Perfect Size”

Suitability Combination Skin2%

“Good for the skin”

What buyers complain about

Allergies11%

“Skin irritation”

Size-Overall7%

“It doesnt fit properly”

Thickness7%

“Very thick”

Oily/Greasy6%

“Too greasy for my liking”

Moist/Dry5%

“I had very dry”

Value For Money5%

“expensive”

Ease Of Use5%

“too difficult to get out”

Quality-Overall4%

“Poor quality”

Advertised Vs Actual Product2%

“This is a terrible picture for this product”

Smell2%

“had weird smell”

Top return reasons

Size-Overall22%
Value For Money14%
Advertised Vs Actual Product10%
Oily/Greasy7%
Leak-Proof6%
Functionality-Overall5%
Texture/Consistency-Overall5%
Product Condition4%
Defective Material/Parts4%
Ingredients-Overall2%