hormify
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 6% kills the launch gate
Growth
Incredible+137.5%90-day search growth — must beat 0% to launch
Avg price
Incredible$30.48avg listing price — sweet spot $15–$100
Price range
Great$8.74–$60.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Great57%top-5 brand share — no brand owns this niche
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,607.19avg incumbent reviews — the moat a new listing must climb
Market size
Okay$147K$147K/yr · 450K searches
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Competition
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.Brands
23 rising
Sellers
49
Top-5 brand share
57%
Open market
36%
- GKBK13%
- Shwfhi12%
- IUK12%
- Hormify12%
- Qiuumey9%
- Kymezol7%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 26 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Shwfhi Hormonal Balance Supplements for Women - Supports Mood Energy & Daily Wellness with Ashwagandha Ginger Root Herbal Formula 60 Capsules
Shwfhi$34.814.0★31 rev
Tennis Skirt Set for Women 2 Piece Racerback Tank Top Golf Dress Activewear for Outfit Pickleball Athletic Workout
IUK$43.464.2★61 rev
Hormify Hormone Balance for Women - Hormonal Balance Supplement for Menopause & Perimenopause Supports Hormonal Weight Management Mood Bloating & Energy - Natural Menopause Supplement 60 Capsules
Hormify$59.913.8★185 rev
3/4 Length Sleeve Womens Tops V Neck Casual Tunic Loose Fit Basic Shirts Trendy Tops for Women 2026 Navy Blue XXL
GKBK$14.094.2★376 rev
Qiuumey Hormone Balance for Women | Dietary Supplement Supports Healthy Cortisol Levels & Stress Relief | Mood Sleep Energy | Ashwagandha Ginseng Maca | 60 Capsules
Qiuumey$33.773.8★24 rev
Newest
by launch date
3/4 Length Sleeve Womens Tops V Neck Casual Tunic Loose Fit Basic Shirts Trendy Tops for Women 2026 Apricot S
GKBK$18.03376 rev
Shwfhi Hormonal Balance Supplements for Women - Supports Mood Energy & Daily Wellness with Ashwagandha Ginger Root Herbal Formula 60 Capsules
Shwfhi$34.8131 rev
Kymezol Hormone Balance for Women - Daily Wellness Support and Weight Management for Midlife Mood & Energy Support 60 Capsules.
Kymezol$32.4615 rev
Hormonal Balance Stay Healthy
Generic$29.263 rev
GLP-1 Support + Triphala Colon Cleanse Weight Loss Gut Health & Energy Hunger Control & Fat Burner Berberine Akkermansia Probiotic Yerba Mate Psyllium Husk Senna Leaf for Women & Men 60ct
Etta Vita$27.44827 rev
Trending
90-day click momentum
Womens Casual Long Sleeve Blazers Solid Color Knit Blazer Work Office Open Front Blazer Jacket Grey
NIUBIA$35.644.0★
3/4 Length Sleeve Womens Tops V Neck Casual Tunic Loose Fit Basic Shirts Trendy Tops for Women 2026 Apricot S
GKBK$18.034.2★
Womens Long Sleeve Cardigan Sweaters Open Front Knit Long Cardigans Duster with Pockets 2024 Fall Winter Oversized Coat (US Alpha Medium Regular Regular Blue)
GUTPOINT$36.264.6★
3/4 Length Sleeve Womens Tops V Neck Casual Tunic Loose Fit Basic Shirts Trendy Tops for Women 2026 Wine Red M
GKBK$14.244.2★
Tennis Skirt Set for Women 2 Piece Racerback Tank Top Golf Dress Activewear for Outfit Pickleball Athletic Workout
IUK$43.464.2★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +137.5% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 3.6×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“effective to support weight loss”
“Solid quality so far”
“Boosts energy”
“no weird aftertaste”
“great for gut health”
“Good vitamins”
“Seems to do the job just fine”
“Good value”
“Good supplement”
“Easy to use”
What buyers complain about
“DOESNT WORK”
“didn't lose any weight”
“Waste of money”
“Horrible side effects”
“Taste is off”
“Stomach pain”
“Just awful and only one dose”
“on the other hand this really messed with my digestive system”
“Zero difference in my energy”
“Allergic”