hives treatment
Worth a lookShows low returns (0.1%), but a concentrated shelf (top 5 take 86% of clicks) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 6% kills the launch gate
Conversion
Incredible17.4%search→purchase rate — share of searches ending in a sale
Avg price
Great$20.75avg listing price — sweet spot $15–$100
Price range
Great$6.22–$57.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Great$1.1M$1.1M/yr · 292K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+2.2%90-day search growth — must beat 0% to launch
Review moat
Bad5,695.9avg incumbent reviews — the moat a new listing must climb
Brand share
Bad92%top-5 brand share — brand-locked demand
Competition
Bad86%top-5 click share — a locked-up shelf
Competition
The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.Brands
8 rising
Sellers
85
Top-5 brand share
92%
Open market
5%
- Allegra59%
- GenCare19%
- Zyrtec6%
- Curist4%
- Benadryl3%
- LMNOOP3%
- Open — no brand owns it (2 brands, 5%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Allegra Hives Antihistamine 24-Hour Tablets Non-Drowsy Hive Reduction and Hive Itch Relief 180 mg Fexofenadine HCI 30-Count
Allegra$17.414.6★3,482 rev
GenCare 24hr Hives Relief Allergy Medicine for Adults & Kids 12+ Fexofenadine 180mg 24 Hour Non Drowsy Antihistamine Formula Nondrowsy Allergy Relief Tablets Generic for Allegra Hives (48 Count)
GenCare$10.204.7★3,240 rev
Allegra Hives Antihistamine 24-Hour Tablets Non-Drowsy Hive Reduction and Hive Itch Relief 180 mg Fexofenadine HCI 30-Count 3 pk
Allegra$57.124.6★3,482 rev
Zyrtec 24 Hour Hives Relief Tablets 10 mg Cetirizine HCl Tablets to Help Reduce Hives & Reduce Itching Due to Hives Antihistamine Tablets for Itch Relief & Treatment of Urticaria 30 ct
Zyrtec$18.714.7★299 rev
Curist - 24 Hour Hives Treatment & Itch Relief for Adults - 60 Tablets Fexofenadine Hydrochloride 180 mg - Itchy Skin Treatment - Non Drowsy - Hives Allergy Medicine - 60 Antihistamine Tablets
Curist$16.364.5★617 rev
Newest
by launch date
NUVICARE Hives Allergy Medicine for Adults and Children 12+ Fexofenadine 180mg 24 Hour Non Drowsy Antihistamine Formula Generic for Alegra Hives Nondrowsy Allergy Relief Tablets (30 Count)
NUVICARE$7.91280 rev
Allegra Adult 24-Hour Allergy Relief Tablets Non-Drowsy Indoor and Outdoor Allergy Medicine 180 mg Fexofenadine HCI Antihistamine Pill 30 Count Plus 1 Count Travel Pack
Allegra$19.84594 rev
GenCare 24hr Hives Relief Allergy Medicine for Adults & Kids 12+ Fexofenadine 180mg 24 Hour Non Drowsy Antihistamine Formula Nondrowsy Allergy Relief Tablets Generic for Allegra Hives (48 Count)
GenCare$10.203,240 rev
LMNOOP Urticaria Cream for Hives Relief - Fast Acting Anti Itch Treatment with All Natural Herbal Formula for Skin Allergic Rashes Redness Swelling 3.53 oz
LMNOOP$26.5175 rev
Allegra Hives Antihistamine 24-Hour Tablets Non-Drowsy Hive Reduction and Hive Itch Relief 180 mg Fexofenadine HCI 30-Count 3 pk
Allegra$57.123,482 rev
Trending
90-day click momentumNUVICARE Hives Allergy Medicine for Adults and Children 12+ Fexofenadine 180mg 24 Hour Non Drowsy Antihistamine Formula Generic for Alegra Hives Nondrowsy Allergy Relief Tablets (30 Count)
NUVICARE$7.914.5★
Allegra Adult 24-Hour Allergy Relief Tablets Non-Drowsy Indoor and Outdoor Allergy Medicine 180 mg Fexofenadine HCI Antihistamine Pill 30 Count Plus 1 Count Travel Pack
Allegra$19.844.7★
LMNOOP Urticaria Cream for Hives Relief - Fast Acting Anti Itch Treatment with All Natural Herbal Formula for Skin Allergic Rashes Redness Swelling 3.53 oz
LMNOOP$26.514.4★
GenCare 24hr Hives Relief Allergy Medicine for Adults & Kids 12+ Fexofenadine 180mg 24 Hour Non Drowsy Antihistamine Formula Nondrowsy Allergy Relief Tablets Generic for Allegra Hives (48 Count)
GenCare$10.204.7★
Allegra Hives Antihistamine 24-Hour Tablets Non-Drowsy Hive Reduction and Hive Itch Relief 180 mg Fexofenadine HCI 30-Count
Allegra$17.414.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +2.2% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“It helped relieve itching”
“Perfect for seasonal allergies”
“Works well”
“This Amazon brand is wonderful”
“Good price”
“Came as advertised”
“Ease of use”
“Got it for mosquitoes works”
“Its not causing me any side effects like drowsiness or anything”
“Its helping me a lot”
What buyers complain about
“Itchy spot on my skin”
“Didn't work for me”
“very itchy hives”
“Waste of money”
“The consistency of water”
“The smell isnt strong”
“I had a terrible bout with hives”
“Useless doesnt help bug bites at all”
“it drips everywhere”
“Made hives worse no relief”