Skip to content
47

hemorrhoid removal kit

Skip it

Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.

Market size 42Growth 21Conversion 100Competition 13Returns 100Price range 70Avg price 74Brand share 5Review moat 25Quality gap 67

Conversion

Incredible23.8%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.1%

return rate — above 6% kills the launch gate

Avg price

Good$14.82

avg listing price — sweet spot $15–$100

Price range

Good$6.88–$34.02

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Market size

Okay$220K

$220K/yr · 62K searches

Review moat

Bad4,273.55

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-7.9%

90-day search growth — must beat 0% to launch

Competition

Bad84%

top-5 click share — a locked-up shelf

Brand share

Bad98%

top-5 brand share — brand-locked demand

Competition

The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 falling

Sellers

519

Top-5 brand share

98%

Open market

0%

  • Boiron84%
  • THENA Natural Wellness4%
  • Forces of Nature4%
  • Motherlove3%
  • Doctor Butler's2%
  • Earth's Care2%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$22K20%$44K30%$66K40%$88K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -7.9% search growth over the last 90 days.
2K2KSpike '24Black Friday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 2.0×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall14%

“Remarkable product”

Efficiency12%

“Very effective, 5 pellets when needed works for me”

Advertised Vs Actual Product7%

“Absolutely worked”

Smell6%

“No irritation or burning and doesnt smell”

Value For Money6%

“Worth it”

Ease Of Use6%

“Easy to use”

Inflammation5%

“It soothes, it coats, it moisturizes, and it helps the inflammation go down quickly”

Natural Ingredients5%

“A natural good relief”

Itch Relief4%

“didnt wake up with any pain or itching”

Allergies3%

“When used as directed, it provides fairly fast relief from irritation and burning sensations”

What buyers complain about

Functionality-Overall24%

“DOESNT WORK”

Pain Relief-Overall11%

“No relief”

Value For Money9%

“Not worth the price”

Size-Overall6%

“I think these are too short”

Leak-Proof4%

“when I ordered off Amazon the product had leaked”

Allergies3%

“But then after several days I developed an itchy rash in my”

Side Effects3%

“is causing me intense burning”

Ease Of Use2%

“I found these hard to insert”

Inflammation2%

“Burns”

Itch Relief2%

“The itchiness ended up coming back within a few hours so I applied more”

Top return reasons

Functionality-Overall38%
Advertised Vs Actual Product23%
Smell9%
Joint Pain6%
Value For Money4%
Size-Overall3%
Absorbency2%
Itch Relief2%
Stale/Rotten/Spoiled2%
Contamination2%