healthy gut
Launch itA $1.7M/yr market growing +31.0% this quarter with returns at 0.0% — clears our launch bar.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Conversion
Incredible16.0%search→purchase rate — share of searches ending in a sale
Price range
Incredible$15.35–$35.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$21.25avg listing price — sweet spot $15–$100
Market size
Great$1.7M$1.7M/yr · 491K searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Good+31.0%90-day search growth — must beat 0% to launch
Review moat
Bad5,339.14avg incumbent reviews — the moat a new listing must climb
Competition
Bad95%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 95% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 rising
Sellers
10
Top-5 brand share
100%
Open market
0%
- Mila Miamor46%
- Dulcolax42%
- TAOTERS9%
- TERRA ORIGIN3%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 7 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Mila Miamor 15 Day Cleanse - Gut and Colon Support - Advanced Gut Cleanse Detox for Women & Men with Senna Cascara Sagrada & Psyllium Husk - Non-GMO - Made in USA - 30 Capsules
Mila Miamor$17.214.4★10,295 rev
Dulcolax Daily Gut Support Gummies Magnesium Formula Stimulant-Free Berry Flavor 60 Count
Dulcolax$17.444.5★253 rev
TAOTERS 15 Day Cleanse Gut Support 1 Pack Detox Supplement with Senna Cascara Sagrada & Psyllium Husk for Men and Women | 30 Capsules
TAOTERS$15.354.4★1,463 rev
Dulcolax Daily Gut Support Gummies Magnesium Formula Stimulant-Free Orange Flavor 60 Count
Dulcolax$18.124.2★123 rev
TAOTERS 15 Day Cleanse Gut Support 2 Pack Detox Supplement with Senna Cascara Sagrada & Psyllium Husk for Men and Women | Total 60 Capsules
TAOTERS$25.394.4★1,463 rev
Newest
by launch dateDulcolax Daily Gut Support Gummies Magnesium Formula Stimulant-Free Berry Flavor 60 Count
Dulcolax$17.44253 rev
Dulcolax Daily Gut Support Gummies Magnesium Formula Stimulant-Free Orange Flavor 60 Count
Dulcolax$18.12123 rev
TAOTERS 15 Day Cleanse Gut Support 1 Pack Detox Supplement with Senna Cascara Sagrada & Psyllium Husk for Men and Women | 30 Capsules
TAOTERS$15.351,463 rev
TAOTERS 15 Day Cleanse Gut Support 2 Pack Detox Supplement with Senna Cascara Sagrada & Psyllium Husk for Men and Women | Total 60 Capsules
TAOTERS$25.391,463 rev
Mila Miamor 15 Day Cleanse - Gut and Colon Support - Advanced Gut Cleanse Detox for Women & Men with Senna Cascara Sagrada & Psyllium Husk - Non-GMO - Made in USA - 30 Capsules
Mila Miamor$17.2110,295 rev
Trending
90-day click momentumDulcolax Daily Gut Support Gummies Magnesium Formula Stimulant-Free Berry Flavor 60 Count
Dulcolax$17.444.5★
Dulcolax Daily Gut Support Gummies Magnesium Formula Stimulant-Free Orange Flavor 60 Count
Dulcolax$18.124.2★
Dulcolax Saline Laxative Soft Chews Gentle and Effective Constipation Relief Mixed Berry Flavor Magnesium Hydroxide 1200 mg 60 Count
Dulcolax$20.174.3★
TERRA ORIGIN Healthy Gut Powder (Berry Flavor) |30-Servings with L-Glutamine Zinc Glucosamine Slippery Elm Bark Marshmallow Root and More!
TERRA ORIGIN$35.084.3★
Mila Miamor 15 Day Cleanse - Gut and Colon Support - Advanced Gut Cleanse Detox for Women & Men with Senna Cascara Sagrada & Psyllium Husk - Non-GMO - Made in USA - 30 Capsules
Mila Miamor$17.214.4★
Demand
Weekly Amazon search volume, last 44 weeks — +31.0% search growth over the last 90 days.Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“These gummies taste good”
“Helps me with constipation”
“it does its job very well”
“A trusted brand delivering effective”
“As advertised”
“love the chews”
“The orange flavor is surprisingly good”
“Easy to use”
“Tasty, Effective Magnesium Gummies for Easy Regularity”
“Good cleanser”
What buyers complain about
“Did not work”
“not that many servings”
“pricey”
“the stomach pain was excruciating”
“I was nervous that they might be too aggressive at my digestive system”
“Made me extremely sick with severe headache”
“it has a slightly artificial aftertaste that I dont particularly enjoy”
“felt like really bad gas pains”
“I know this can't be healthy”
“that plague so many magnesium supplements”