healing natural oils h-hemorrhoids
Skip itSoft demand (-27.2% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 6% kills the launch gate
Avg price
Incredible$23.72avg listing price — sweet spot $15–$100
Price range
Great$6.88–$63.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Market size
Okay$123K$123K/yr · 177K searches
Review moat
Bad8,430.14avg incumbent reviews — the moat a new listing must climb
Growth
Bad-27.2%90-day search growth — must beat 0% to launch
Competition
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.Brands
9 rising
Sellers
567
Top-5 brand share
86%
Open market
9%
- Forces of Nature50%
- WholeNest11%
- Boiron10%
- THENA Natural Wellness8%
- Doctor Butler's7%
- REVIVOL-XR5%
- Open — no brand owns it (3 brands, 9%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Forces of Nature Hemorrhoid Control Extra Strength Organic Homeopathic Medicine with Witch Hazel Horse Chestnut and Soothing Essential Oils for Itching Swelling & Discomfort 5ml (0.17 fl oz)
Forces of Nature$15.874.1★2,904 rev
Forces of Nature Hemorrhoid Treatment Extra Strength 0.37 Fl Oz Organic Homeopathic Medicine & Essential Oils Hemorrhoid Relief for Pain Itching Swelling Soreness & Discomfort
Forces of Nature$29.534.1★2,904 rev
Boiron Hamamelis Virginiana 30C Homeopathic Medicine for Hemorrhoids - 80 Pellets
Boiron$6.884.5★670 rev
Intense Hemorrhoid Treatment Natural Hemorrhoid Relief Cream Max Strength Herbal Anal Fissure Relief Ointment with Organic Witch Hazel for Postpartum Piles Best with Thena Sitz Bath Soak Women Men
THENA Natural Wellness$34.024.3★3,251 rev
Doctor Butlers Hemorrhoid & Fissure Ointment - Hemorrhoid Cream with Lidocaine and Phenylephrine HCl for Fast-Acting Relief of Pain Swelling Discomfort and Itching (1 oz)
Doctor Butler's$26.534.3★25,672 rev
Newest
by launch date
REVIVOL-XR Advanced Hemorrhoid Treatment. 5% Lidocaine + Shrinks + Protects. 1.5 oz
REVIVOL-XR$27.053,754 rev
Forces of Nature Hemorrhoid Control Extra Strength Fast-Acting Relief Oil
Forces of Nature$63.772,904 rev
WholeNest Hemorrhoid Treatment Oil | Botanical Blend with Cypress & Frankincense Oils | Soothing Relief from Burning Itching & Swelling | External Hemorrhoid & Postpartum Care | Pack of 2
WholeNest$39.53164 rev
WholeNest Hemorrhoid Treatment Oil | Botanical Blend with Cypress & Frankincense Oils | Soothing Relief from Burning Itching & Swelling | External Hemorrhoid & Postpartum Care | Pack of 1
WholeNest$21.13164 rev
Boiron HemCalm Ointment for Hemorrhoid Relief of Pain Itching Swelling or Discomfort - 1 oz
Boiron$7.182,244 rev
Trending
90-day click momentumREVIVOL-XR Advanced Hemorrhoid Treatment. 5% Lidocaine + Shrinks + Protects. 1.5 oz
REVIVOL-XR$27.054.4★
Boiron HemCalm Ointment for Hemorrhoid Relief of Pain Itching Swelling or Discomfort - 1 oz
Boiron$7.184.4★
Majestic Pure Essential Oil with Glass Dropper - 100% Pure and Natural - Essential Oils for Diffuser Aromatherapy Soap and Candle Making Helichrysum Essential Oil Helichrysum Oil 1 Fl Oz
Majestic Pure$9.054.4★
WholeNest Hemorrhoid Treatment Oil | Botanical Blend with Cypress & Frankincense Oils | Soothing Relief from Burning Itching & Swelling | External Hemorrhoid & Postpartum Care | Pack of 1
WholeNest$21.134.3★
Forces of Nature Hemorrhoid Control Extra Strength Fast-Acting Relief Oil
Forces of Nature$63.774.1★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -27.2% search growth over the last 90 days.Peak months: Jan, Feb · busiest ÷ quietest = 2.1×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Works inmidiatly”
“Great product & came as described”
“Good pricing”
“Exactly as described”
“Easy to use”
“Decreases inflammation and swelling”
“No itch no smell”
“Works fast and soothing”
“Soothing and comforting”
“this product, by far has been THE best product I've ever uses to help relieve the pain and itch and most importantlky help heal the fissures”
What buyers complain about
“Not effective”
“Not worth the price”
“it was so painful to do anything”
“this time its a little bigger”
“Very strong smell”
“Burning and itching”
“Inside was leaking liquid”
“Does not work as advertised”
“Garbage”
“Relief from mild itching only lasted about 30 min”