gnat repellent
Worth a lookShows demand growing +315.1% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+315.1%90-day search growth — must beat 0% to launch
Returns
Incredible1.0%return rate — above 6% kills the launch gate
Avg price
Great$17.02avg listing price — sweet spot $15–$100
Conversion
Great7.9%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good$7.43–$30.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$351K$351K/yr · 261K searches
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Review moat
Bad4,312.5avg incumbent reviews — the moat a new listing must climb
Brand share
Bad95%top-5 brand share — brand-locked demand
Competition
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.Brands
8 falling
Sellers
30
Top-5 brand share
95%
Open market
2%
- No Natz44%
- Buggins36%
- BUGGINS5%
- Summit5%
- Best Bee Brothers4%
- Repel2%
- Open — no brand owns it (2 brands, 2%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
No Natz Botanical Insect Repellent DEET-Free Made with Natural Essential Oils Non-Greasy Formula Made in the USA Fresh Scent 8 Ounce and 2 Ounce Spray Bottle 2-Pack
No Natz$30.734.4★337 rev
BUGGINS Original Insect Repellent - 4 oz Pump Spray Bottle - 2 Pack
Buggins$17.924.6★1,075 rev
No Natz Botanical Insect Repellent DEET-Free Made with Natural Essential Oils Non-Greasy Formula Made in the USA Fresh Scent 4 Ounce Spray Bottle 2-Pack
No Natz$18.194.1★742 rev
BUGGINS Original Aerosol Insect Repellent - 6 oz Can
Buggins$15.474.4★3,957 rev
BUGGINS IV Performance Insect Repellent - 4 oz Pump Spray
BUGGINS$10.164.6★1,060 rev
Newest
by launch date
BUGGINS Insect Repellent Spray - 20% Picaridin - 4 oz Pump Bottle
Buggins$14.6518 rev
BUGGINS IV Performance Aerosol Insect Repellent - 6 oz Can
Buggins$15.751,060 rev
Best Bee Brothers Shake + Shield No-See-Ums Gnat Spray Non-Greasy Bug Spray Body Mist Made with Plant-Based Ingredients 2 Oz. (2 Pack)
Best Bee Brothers$13.50759 rev
No Natz Botanical Insect Repellent DEET-Free Made with Natural Essential Oils Non-Greasy Formula Made in the USA Fresh Scent 8 Ounce and 2 Ounce Spray Bottle 2-Pack
No Natz$30.7338 rev
Best Bee Brothers Shake + Shield No-See-Ums Gnat Spray Non-Greasy Bug Spray Body Mist Made with Plant-Based Ingredients 2 Oz. (4 Pack)
Best Bee Brothers$20.88759 rev
Trending
90-day click momentum
No Mosquitoz Botanical Insect Repellent DEET-Free Made with Natural Essential Oils Non-Greasy Formula Made in the USA Woodsy Scent 2 Ounce Spray Bottle
No Natz$11.664.3★
BUGGINS Insect Repellent Spray - 20% Picaridin - 4 oz Pump Bottle
Buggins$14.654.3★
No Natz Botanical Insect Repellent DEET-Free Made with Natural Essential Oils Non-Greasy Formula Made in the USA Fresh Scent 4 Ounce Spray Bottle
No Natz$9.864.0★
No Natz Botanical Insect Repellent DEET-Free Made with Natural Essential Oils Non-Greasy Formula Made in the USA Fresh Scent 8 Ounce and 2 Ounce Spray Bottle 2-Pack
No Natz$30.734.4★
Grand Tongo DEET-Free Insect Repellent with Picaridin The 12 Hour Protection DEET Alternative - Citrus + Sandalwood
Grand Tongo$14.024.4★
Demand
Weekly Amazon search volume, last 44 weeks — +315.1% search growth over the last 90 days.Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Keeps bugs away”
“Smells really fresh”
“Solid product”
“Works as advertised”
“This spray works amazing”
“It is strong”
“good value”
“Easy to use”
“is safe around pets”
“Size and effectiveness”
What buyers complain about
“Did not repel”
“Did Not Work”
“smells terrible”
“it won't spray”
“On the downside, expensive”
“misleading”
“Leaking issue”
“Its not very long lasting”
“Poor quality”
“ants”