genteal nighttime ointment
Launch itA $1.8M/yr market growing +8.8% this quarter with returns at 0.1% — clears our launch bar.
Returns
Incredible0.1%return rate — above 6% kills the launch gate
Market size
Great$1.8M$1.8M/yr · 855K searches
Conversion
Great10.8%search→purchase rate — share of searches ending in a sale
Avg price
Great$19.43avg listing price — sweet spot $15–$100
Price range
Great$5.95–$58.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+8.8%90-day search growth — must beat 0% to launch
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad5,973.24avg incumbent reviews — the moat a new listing must climb
Brand share
Bad96%top-5 brand share — brand-locked demand
Competition
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.Brands
7 flat
Sellers
91
Top-5 brand share
96%
Open market
2%
- Systane54%
- Genteal32%
- Refresh4%
- Soothe4%
- Sameriver3%
- Good Molecules2%
- Open — no brand owns it (1 brand, 2%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Systane Nighttime Lubricant Eye Ointment 3.5g 1 Count
Systane$12.614.5★5,470 rev

Genteal Tears Gel Drops 8 ml
Genteal$10.734.6★3,816 rev

Genteal Tears Night-Time Ointment 3.5g Clear 0.12 Fl Oz
Genteal$10.584.6★3,692 rev

Systane Nighttime Eye Ointment for Dry Eyes (2 Pack)
Systane$28.394.7★344 rev

Systane Lubricant Eye Gel Drops 10-mL (Packaging May Vary)
Systane$12.774.7★11,478 rev
Newest
by launch date
Systane Lub Eye Nightime Ointment 3.5g (2 Pack) 0.12 Ounce
Systane$28.561,299 rev

iVIZIA Eye Gel for Nighttime Dry Eyes Preservative-Free 30 Single-use vials
iVIZIA$15.451,969 rev

Genteal Tears Gel Drops 8 ml
Genteal$10.733,816 rev

Good Molecules Yerba Mate Wake Up Eye Gel - Hydrating Under Eye Gel Cream with Hyaluronic Acid and Caffeine - Target Dark Circles and Puffiness - Skin Care for Face
Good Molecules$5.9531,854 rev

Systane Nighttime Eye Ointment for Dry Eyes (2 Pack)
Systane$28.39344 rev
Trending
90-day click momentum
Refresh P.M. Lubricant Eye Ointment Nighttime Relief Preservative-Free 0.12 Oz Sterile Packaging May Vary
Refresh$11.654.5★

Systane Nighttime Lubricant Eye Ointment 3.5g Tube - Pack of 2
Systane$28.544.5★

Systane Lub Eye Nightime Ointment 3.5g (2 Pack) 0.12 Ounce
Systane$28.564.6★

Genteal Tears Moderate Eye Drops 0.507 Fluid Ounce
Genteal$9.854.8★

Genteal Pm Dry Eye Relief Severe Night-Time Ointment .12 fl oz (4 Pack)
Sameriver$41.664.7★
Demand & seasonality
Weekly Amazon search volume, last 66 weeks — +8.8% search growth over the last 90 days.Peak months: Feb, Mar · busiest ÷ quietest = 3.0×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Keeps them moist”
“Consistent product”
“Decent price”
“Good for eyes”
“Works pretty well”
“Soft skin”
“As advertised”
“No irritation”
“clean ingredients”
“very absorbent”
What buyers complain about
“No Results”
“Gave me a rash”
“Not as hydrating as I thought”
“No noticeable improvement yet”
“Very expensive”
“Too thick in the small tube”
“Small tube”
“not sticky”
“Could not use”
“Burns sensitive eyes”