food grade castor oil
Skip itSoft demand (-15.3% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 6% kills the launch gate
Avg price
Great$18.03avg listing price — sweet spot $15–$100
Price range
Good$6.27–$39.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.7%search→purchase rate — share of searches ending in a sale
Market size
Good$285K$285K/yr · 235K searches
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Review moat
Bad7,995.25avg incumbent reviews — the moat a new listing must climb
Competition
Bad74%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-15.3%90-day search growth — must beat 0% to launch
Competition
The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.Brands
13 falling
Sellers
81
Top-5 brand share
77%
Open market
19%
- DWARAKA21%
- A+Health18%
- Swan17%
- CARAWAY11%
- The Goodbye Company11%
- Florisan4%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Dwaraka Organic Cold Pressed Castor Oil for Digestion Hair Growth Skincare and Massages - 16.9 Fl Oz (500 ML) | USDA Organic Non-GMO All Natural
DWARAKA$13.034.3★1,501 rev
A+Health Castor Oil Laxative For Constipation 100% Pure 6 Fluid Ounces Tasteless Odorless Hexane Free Moisturizing and Nourishing for Skin and Hair Made in USA
A+Health$7.684.5★248 rev
SWAN Castor Oil USP 100% Stimulant Laxative 4 FL OZ - For Relief of occasional Constipation
Swan$6.274.5★2,379 rev
CARAWAY Cold Pressed Pure Castor Oil Indian Handmade | Therapeutic Grade | Edible | For Liver Detox Hair Growth Eyelashes Skin Constipation & Joint Pain | Glass Bottle 236ml
CARAWAY$21.184.8★1,215 rev
Goodbye Company USDA Organic Cold-Pressed Castor Oil 8.5 oz Glass Bottle Hexane-Free Extra Virgin Ethically Sourced Pure Castor Oil for Hair Skin Lashes & Brows
The Goodbye Company$23.084.7★4,102 rev
Newest
by launch date
The Goodbye Company Extra Virgin Castor Oil 250ml USDA Organic Cold Pressed Food Grade Hexane-Free Supports Digestive Wellness Hair Growth Eyelashes Brows And Skin
The Goodbye Company$23.913 rev
A+Health Castor Oil Laxative For Constipation 100% Pure 6 Fluid Ounces Tasteless Odorless Hexane Free Moisturizing and Nourishing for Skin and Hair Made in USA
A+Health$7.68248 rev
Dr. Berg Organic Castor Oil 16 fl oz Cold-Pressed Oil Pure Unrefined Single Ingredient Sourced in India Bottled in USA Lab Tested USDA Organic Glass Bottle
Dr. Berg Nutritionals$39.93143 rev
Florisan USDA Certified Organic Castor Oil 16oz Glass Bottle Cold Pressed Hexane-Free Non-GMO Vegan 100% Pure Castor Oil for Hair Growth Skin Lashes Eyebrows EWG Verified
Florisan$24.221,822 rev
Castor Oil 100% Pure Organic Cold Pressed Unrefined Glass Bottle | USDA Certified Organic | Hexane Free Extra Virgin | for Hair Growth Eyebrows Eyelashes Skin and Castor Oil Pack Wrap | 16oz
C CARE$15.343,468 rev
Trending
90-day click momentumThe Goodbye Company Extra Virgin Castor Oil 250ml USDA Organic Cold Pressed Food Grade Hexane-Free Supports Digestive Wellness Hair Growth Eyelashes Brows And Skin
The Goodbye Company$23.915.0★
Dr. Berg Organic Castor Oil 16 fl oz Cold-Pressed Oil Pure Unrefined Single Ingredient Sourced in India Bottled in USA Lab Tested USDA Organic Glass Bottle
Dr. Berg Nutritionals$39.934.8★
A+Health Castor Oil Laxative For Constipation 100% Pure 6 Fluid Ounces Tasteless Odorless Hexane Free Moisturizing and Nourishing for Skin and Hair Made in USA
A+Health$7.684.5★
Goodbye Company USDA Organic Cold-Pressed Castor Oil 8.5 oz Glass Bottle Hexane-Free Extra Virgin Ethically Sourced Pure Castor Oil for Hair Skin Lashes & Brows
The Goodbye Company$23.084.7★
Dwaraka Organic Cold Pressed Castor Oil for Digestion Hair Growth Skincare and Massages - 16.9 Fl Oz (500 ML) | USDA Organic Non-GMO All Natural
DWARAKA$13.034.3★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -15.3% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Best quality”
“fair price”
“As described”
“Good moisturizer”
“Low smell”
“Skin feels smooth”
“Thick and oily”
“Easy to use”
“Nice and thick”
“Great for skin”
What buyers complain about
“slight smell”
“Very thick”
“PUMP not working”
“leaking everywhere”
“It is very sticky your face gets oily”
“EXTREMELY STICKY”
“Pump doesnt work”
“This item is advertised deceptively”
“allergic something is wrong with it”
“POOR QUALITY”