eye compress for stye
Worth a lookShows searches that convert (12.0% search→purchase), but soft demand (-9.8% this quarter) keeps it on the watch list.
Conversion
Great12.0%search→purchase rate — share of searches ending in a sale
Returns
Great1.4%return rate — above 6% kills the launch gate
Avg price
Great$16.68avg listing price — sweet spot $15–$100
Price range
Good$7.89–$33.15cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$361K$361K/yr · 181K searches
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Review moat
Bad4,827avg incumbent reviews — the moat a new listing must climb
Competition
Bad72%top-5 click share — a locked-up shelf
Growth
Bad-9.8%90-day search growth — must beat 0% to launch
Competition
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.Brands
11 falling
Sellers
49
Top-5 brand share
86%
Open market
10%
- myhalos33%
- Bruder24%
- Thermalon16%
- Stye8%
- kimkoo6%
- AiricePac3%
- Open — no brand owns it (5 brands, 10%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 15 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
MyHalos Heated Eye Mask for Dry Eyes - Steam Warm Compress for Eyes - Remove Styes Chalazion Therapy Warming and Heating Pad Hot Compress - Moist Heat Mask for Blepharitis & MGD - FSA|HSA Eligible
myhalos$15.794.6★12,188 rev
Bruder Moist Heat Eye Compress | Microwave Activated | Fast Acting and Effective Relief for Dry Eye and Other Eye Irritation
Bruder$21.714.5★32,878 rev
Thermalon Moist Heat Eye Dry Eye Compress
Thermalon$10.094.5★218 rev
Stye Eye Therapy Reusable Warming Compress Relief for Styes and Dry Eyes Reusable
Stye$9.353.9★3,440 rev
MyHalos Heated Eye Compress & Stye Eye Treatment for Dry Eyes - Washable Warm Stye Compress -Reversible Moist Heat Eye Mask for Blepharitis & MGD - Eye Stye Heat Compress - Stye Treatment Patch
myhalos$14.304.4★695 rev
Newest
by launch date
AiricePac Lavender Heat Eye Mask Microwavable Moist Heating Pad for Dry Eyes Blepharitis & Stye Blue Soft & Durable Adjustable Strap
AiricePac$7.89326 rev
Thermalon Moist Heat Eye Dry Eye Compress
Thermalon$10.09218 rev
MyHalos Heated Eye Compress & Stye Eye Treatment for Dry Eyes - Washable Warm Stye Compress -Reversible Moist Heat Eye Mask for Blepharitis & MGD - Eye Stye Heat Compress - Stye Treatment Patch
myhalos$14.30695 rev
Heated Eye Mask for Dry Eyes Steam Warm Compress for Stye Eye Treatment Relieve Hot Compress Moist Heat Mask for Blepharitis (Gray)
MORLIDEN$8.881,146 rev
TearRestore EyeRelax for Stye Eye Relief & Dry Eyes. Heated Eye Mask with Moist Heat and Mint-Infused Steam. Self-Heating Warm Compress for Dry Eye Blepharitis Relief & Overnight Comfort (10 Count)
TearRestore$15.09237 rev
Trending
90-day click momentumMyHalos Heated Eye Compress & Stye Eye Treatment for Dry Eyes - Washable Warm Stye Compress -Reversible Moist Heat Eye Mask for Blepharitis & MGD - Eye Stye Heat Compress - Stye Treatment Patch
myhalos$14.304.4★
TearRestore EyeRelax for Stye Eye Relief & Dry Eyes. Heated Eye Mask with Moist Heat and Mint-Infused Steam. Self-Heating Warm Compress for Dry Eye Blepharitis Relief & Overnight Comfort (10 Count)
TearRestore$15.094.2★
AiricePac Lavender Heat Eye Mask Microwavable Moist Heating Pad for Dry Eyes Blepharitis & Stye Blue Soft & Durable Adjustable Strap
AiricePac$7.894.3★
Bruder Moist Heat Eye Compress | Microwave Activated | Fast Acting and Effective Relief for Dry Eye and Other Eye Irritation
Bruder$21.714.5★
CorneaCare Rest: Self Heating Warm Compress for Dry Eyes | Heated Eye Mask for Fast Relief | Steam Mask for Stye Treatment | No Microwave or Washcloth Needed | Travel Ready Warm Compress | 30 Count
CorneaCare$33.154.5★
Demand & seasonality
Weekly Amazon search volume, last 100 weeks — -9.8% search growth over the last 90 days.Peak months: Jan, Jun, Jul · busiest ÷ quietest = 10.3×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Comfortable fit”
“The cover is high quality”
“It helps my eyes”
“Easy to use and store”
“It works beautifully”
“As described”
“Very affordable”
“Helps with dry eyes”
“the mask fits well”
“Heats up very quickly”
What buyers complain about
“Doesn't Retain Heat”
“Awful smell”
“It fell apart”
“Bad quality”
“High cost”
“Smaller than expected”
“Didn't Work”
“a little awkward to have on”
“Dried out”
“Too heavy”