diatomaceous earth capsules
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 6% kills the launch gate
Avg price
Great$20.62avg listing price — sweet spot $15–$100
Price range
Good$10.51–$27.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.5%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Good$609K$609K/yr · 452K searches
Review moat
Bad6,221.17avg incumbent reviews — the moat a new listing must climb
Growth
Bad-45.0%90-day search growth — must beat 0% to launch
Competition
Bad97%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 falling
Sellers
24
Top-5 brand share
100%
Open market
0%
- Zahler88%
- DR. BO7%
- Seachem5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 6 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Zahler - ParaGuard Liquid Drops - Gut Health Supplement - Formula has Wormwood Garlic Bulb Pumpkin Seed Clove & More - Natural Support for Humans - Certified Kosher (4 Oz) (4 oz. Drop)
Zahler$26.154.3★25,615 rev
Zahler ParaGuard - Intestinal Health Support for Busy Adults - Contains Wormwood & Clove for Digestive Balance Support - Kosher Gluten-Free Non-GMO & Vegetarian Friendly - 90 Softgels
Zahler$26.524.3★5,765 rev
Zahler ParaGuard - Intestinal Health Support for Busy Adults - Contains Wormwood & Clove for Digestive Balance Support - Kosher Gluten-Free Non-GMO & Vegetarian Friendly - 30 Capsules
Zahler$27.884.4★1,713 rev
Seachem ParaGuard 500 mL / 16.9 fl. oz. - 603
Seachem$17.014.7★3,037 rev
ParaGuard Cleanse Liquid Organic Detox - Organic Intestinal Guard Formula Supplement for Humans with Black Walnut Wormwood Clove & Oregano Tincture - Natural Herbal Intestine Body Gut Cleanser 2 oz
DR. BO$15.684.3★1,142 rev
Newest
by launch date
ParaGuard Cleanse Detox Pills - Extra Strength Intestinal Guard Formula Supplement Black Walnut Wormwood Clove & Oregano - Adults Natural Herbal Intestine Body Gut Cleanser Complete Kit 30 Capsules
DR. BO$10.5155 rev
ParaGuard Cleanse Liquid Organic Detox - Organic Intestinal Guard Formula Supplement for Humans with Black Walnut Wormwood Clove & Oregano Tincture - Natural Herbal Intestine Body Gut Cleanser 2 oz
DR. BO$15.681,142 rev
Zahler ParaGuard - Intestinal Health Support for Busy Adults - Contains Wormwood & Clove for Digestive Balance Support - Kosher Gluten-Free Non-GMO & Vegetarian Friendly - 30 Capsules
Zahler$27.881,713 rev
Zahler ParaGuard - Intestinal Health Support for Busy Adults - Contains Wormwood & Clove for Digestive Balance Support - Kosher Gluten-Free Non-GMO & Vegetarian Friendly - 90 Softgels
Zahler$26.525,765 rev
Zahler - ParaGuard Liquid Drops - Gut Health Supplement - Formula has Wormwood Garlic Bulb Pumpkin Seed Clove & More - Natural Support for Humans - Certified Kosher (4 Oz) (4 oz. Drop)
Zahler$26.1525,615 rev
Trending
90-day click momentumParaGuard Cleanse Detox Pills - Extra Strength Intestinal Guard Formula Supplement Black Walnut Wormwood Clove & Oregano - Adults Natural Herbal Intestine Body Gut Cleanser Complete Kit 30 Capsules
DR. BO$10.514.1★
Zahler ParaGuard - Intestinal Health Support for Busy Adults - Contains Wormwood & Clove for Digestive Balance Support - Kosher Gluten-Free Non-GMO & Vegetarian Friendly - 90 Softgels
Zahler$26.524.3★
Seachem ParaGuard 500 mL / 16.9 fl. oz. - 603
Seachem$17.014.7★
Zahler - ParaGuard Liquid Drops - Gut Health Supplement - Formula has Wormwood Garlic Bulb Pumpkin Seed Clove & More - Natural Support for Humans - Certified Kosher (4 Oz) (4 oz. Drop)
Zahler$26.154.3★
Zahler ParaGuard - Intestinal Health Support for Busy Adults - Contains Wormwood & Clove for Digestive Balance Support - Kosher Gluten-Free Non-GMO & Vegetarian Friendly - 30 Capsules
Zahler$27.884.4★
Demand
Weekly Amazon search volume, last 48 weeks — -45.0% search growth over the last 90 days.Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Promotes digestive health”
“I liked the herbal blend that is in this”
“Works Great”
“is made with natural ingredients”
“doesn't have any weird taste associated”
“I have noticeably more energy”
“No side effects”
“Works as advertised”
“Easy to use”
“Great product for the price”
What buyers complain about
“It does not have good effectiveness”
“The taste is off putting”
“Don't know if this result is what they mean by digestive issues”
“I took this together had a flu type feeling after about 3 days”
“Bad allergic reaction”
“Stomach upset”
“Its bitter”
“it's not true ingredients”
“You just can't start taking the droplets”
“The pain is unbearable and constant”