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53

devils club salve alaska

Worth a look

Shows low returns (0.1%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 8Growth 74Conversion 69Competition 18Returns 99Price range 95Avg price 95Brand share 0Review moat 95Quality gap 68

Returns

Incredible0.1%

return rate — above 6% kills the launch gate

Review moat

Incredible98.08

avg incumbent reviews — the moat a new listing must climb

Avg price

Incredible$23.73

avg listing price — sweet spot $15–$100

Price range

Incredible$16.59–$33.75

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+58.9%

90-day search growth — must beat 0% to launch

Conversion

Good6.3%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Competition

Bad78%

top-5 click share — a locked-up shelf

Market size

Bad$33K

$33K/yr · 22K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

Competition

The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 flat

Sellers

10

Top-5 brand share

100%

Open market

0%

  • Snowy Summit89%
  • Gold Rush Honey4%
  • Secrets of the Tribe3%
  • Generic2%
  • Herb Pharm2%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$3K20%$7K30%$10K40%$13K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 96 weeks — +58.9% search growth over the last 90 days.
800600Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug, Sep · busiest ÷ quietest = 3.0×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Smell35%

“It's gentle on hair, smells good”

Efficiency17%

“This cream works great”

Quality-Overall11%

“Great product”

Suitability Dry Skin7%

“Excellent for dry skin”

Ease Of Use7%

“It is super easy to use”

Soft Feel7%

“Leaves skin soft”

Allergies4%

“It's a great salve for bug bites, itching, etc”

Moist/Dry4%

“I love it so much I bought one for my dad to help with his old man dry skin”

What buyers complain about

Smell29%

“doesnt have a strong smell”

Functionality-Overall14%

“It did not work on me”

Allergies14%

“I have severe stasis dermatitis that requires steroid crème and topical antibiotics”

Adhesion/Stickiness14%

“The stick form wasnt effective as the salve for the relief of the shingles”

Value For Money5%

“The value is average as it was a little pricy for a small container”

Top return reasons

Adhesion/Stickiness33%
Smell29%
Ease Of Use14%
Ease Of Cleaning7%
Advertised Vs Actual Product7%
Stain Resistance5%
Functionality-Overall5%