deer out
Launch itA $1.3M/yr market growing +367.3% this quarter with returns at 0.4% — clears our launch bar.
Growth
Incredible+367.3%90-day search growth — must beat 0% to launch
Conversion
Incredible24.4%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.4%return rate — above 6% kills the launch gate
Avg price
Great$57.03avg listing price — sweet spot $15–$100
Market size
Great$1.3M$1.3M/yr · 92K searches
Price range
Great$17.92–$119.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,588.2avg incumbent reviews — the moat a new listing must climb
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
1 flat
Sellers
3
Top-5 brand share
100%
Open market
0%
- Deer Out100%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 5 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Deer Out 32oz Concentrate Deer Repellent
Deer Out$38.874.4★5,146 rev
Deer Out 40oz Ready-to-Use Deer Repellent
Deer Out$17.924.2★4,826 rev
DEER OUT 1 Gallon Ready-to-Use Refill - Deer Repellent.
Deer Out$34.884.4★1,871 rev
Deer Repellent :Deer Out 1 Gallon Concentrate
Deer Out$119.664.5★967 rev
Deer Out Half-Gallon Concentrate Deer Repellent (64oz)
Deer Out$73.804.5★131 rev
Newest
by launch dateDeer Out Half-Gallon Concentrate Deer Repellent (64oz)
Deer Out$73.80131 rev
Deer Out 32oz Concentrate Deer Repellent
Deer Out$38.875,146 rev
Deer Out 40oz Ready-to-Use Deer Repellent
Deer Out$17.924,826 rev
DEER OUT 1 Gallon Ready-to-Use Refill - Deer Repellent.
Deer Out$34.881,871 rev
Deer Repellent :Deer Out 1 Gallon Concentrate
Deer Out$119.66967 rev
Trending
90-day click momentumDeer Out 40oz Ready-to-Use Deer Repellent
Deer Out$17.924.2★
DEER OUT 1 Gallon Ready-to-Use Refill - Deer Repellent.
Deer Out$34.884.4★
Deer Repellent :Deer Out 1 Gallon Concentrate
Deer Out$119.664.5★
Deer Out 32oz Concentrate Deer Repellent
Deer Out$38.874.4★
Deer Out Half-Gallon Concentrate Deer Repellent (64oz)
Deer Out$73.804.5★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +367.3% search growth over the last 90 days.Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 14.0×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“This works to keep the deer away from my roses”
“Pleasant smell”
“Excellent product”
“Seems to be keeping those greedy plant chompers away”
“So simple to use and so effective”
“It works”
“bottle lasts me over a year”
“It works exactly as advertised”
“The concentrate is the most cost-effective as well”
“This spray is great”
What buyers complain about
“All kinds of bees flying around is not for me”
“Does not work”
“it was a smelly mess”
“Bottle leaks”
“Very expensive”
“the sprayer is not”
“We only spray this on our flower beds and shrubs; we do not grow food on our property”
“Trigger for the bottles are super cheap”
“Didn't wash off”
“Works great, the deer dont like the taste of it”