cough syrup for toddlers 1-3
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Conversion
Great10.4%search→purchase rate — share of searches ending in a sale
Market size
Good$656K$656K/yr · 557K searches
Avg price
Okay$11.34avg listing price — sweet spot $15–$100
Price range
Okay$5.32–$18.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay3,753.24avg incumbent reviews — the moat a new listing must climb
Competition
Okay70%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-38.8%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them.Brands
4 flat
Sellers
543
Top-5 brand share
100%
Open market
0%
- Zarbee's89%
- Boiron5%
- Frida4%
- Resfriol2%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Zarbees Kids Cough + Mucus Day and Night Value Pack with Honey Ivy Leaf Zinc Elderberry Chamomile Berry Pediatrician Recommended Alcohol Free No Artificial Sweeteners 2X 4 fl. oz. Bottles
Zarbee's$16.024.8★3,966 rev
Zarbees Baby Daytime and Nighttime Cough Syrup + Immune Value Pack Natural Grape Flavor Organic Agave No Drugs Alcohol Gluten Babies 6 Months and Up 2X 4 Fl. Oz. Bottles
Zarbee's$12.944.8★1,155 rev
Zarbees Childrens All-in-One Honey Cough Syrup + Mucus Throat & Nasal Day & Night Value Two Pack for Kids 6-12 + Dark Honey Ivy Leaf Extract Zinc Turmeric Root & B-Vitamins Grape 2 x 4 fl. Oz
Zarbee's$18.124.7★921 rev
Zarbees Childrens Honey Cough Syrup + Mucus Daytime for Kids 2+ + Dark Honey Ivy Leaf Zinc & Elderberry #1 Pediatrician Recommended Drug & Alcohol-Free Mixed Berry Flavor 4 fl. oz
Zarbee's$9.384.7★671 rev
Zarbees Childrens Nighttime Honey Cough Syrup + Mucus for Kids 2+ + Dark Honey Ivy Leaf & Calming Chamomile #1 Pediatrician Recommended Drug & Alcohol-Free Mixed Berry 4 fl. oz
Zarbee's$9.944.8★3,966 rev
Newest
by launch date
Zarbees Kids Sleep Melatonin 1 Mg Gummies Natural Strawberry Flavor and Other Natural Flavors Real Honey Safe Effective Drug Free Works with Childs Sleep Cycle 60 Count Bottle
Zarbee's$13.792,050 rev
Zarbees Baby Daytime and Nighttime Cough Syrup + Immune Value Pack Natural Grape Flavor Organic Agave No Drugs Alcohol Gluten Babies 6 Months and Up 2X 4 Fl. Oz. Bottles
Zarbee's$12.941,155 rev
Frida Baby NoseFrida Saline Mist Nasal Inhaler Decongestant Spray for Congestion & Allergy Relief for Babies + Kids Nasal Saline Spray Soothes Stuffy Nose & Sore Throat Includes Mask
Frida$17.122,288 rev
Zarbees Childrens All-in-One Honey Cough Syrup + Mucus Throat & Nasal Day & Night Value Two Pack for Kids 6-12 + Dark Honey Ivy Leaf Extract Zinc Turmeric Root & B-Vitamins Grape 2 x 4 fl. Oz
Zarbee's$18.12921 rev
Zarbees Childrens Nighttime Honey Cough Syrup + Immune for Kids 2+ Cough Syrup with Soothing Dark Honey Real Elderberry Vitamin D & Zinc & Chamomile Drug-Free Mixed Berry 4 fl. oz
Zarbee's$8.03379 rev
Trending
90-day click momentumZarbees Childrens Nighttime Honey Cough Syrup + Mucus for Kids 2+ + Dark Honey Ivy Leaf & Calming Chamomile #1 Pediatrician Recommended Drug & Alcohol-Free Mixed Berry 4 fl. oz
Zarbee's$9.944.8★
Zarbees Childrens Honey Cough Syrup + Mucus Daytime for Kids 2+ + Dark Honey Ivy Leaf Zinc & Elderberry #1 Pediatrician Recommended Drug & Alcohol-Free Mixed Berry Flavor 4 fl. oz
Zarbee's$9.384.7★
Zarbees Baby Daytime and Nighttime Cough Syrup + Immune Value Pack Natural Grape Flavor Organic Agave No Drugs Alcohol Gluten Babies 6 Months and Up 2X 4 Fl. Oz. Bottles
Zarbee's$12.944.8★
Zarbees Childrens Nighttime Honey Cough Syrup + Immune for Kids 2+ Cough Syrup with Soothing Dark Honey Real Elderberry Vitamin D & Zinc & Chamomile Drug-Free Mixed Berry 4 fl. oz
Zarbee's$8.034.7★
Zarbees Kids Sleep Melatonin 1 Mg Gummies Natural Strawberry Flavor and Other Natural Flavors Real Honey Safe Effective Drug Free Works with Childs Sleep Cycle 60 Count Bottle
Zarbee's$13.794.8★
Demand & seasonality
Weekly Amazon search volume, last 83 weeks — -38.8% search growth over the last 90 days.Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 2.8×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Works well for cough”
“Helped my child sleep better”
“easy to use and quick delivery”
“Good tasting”
“Effective”
“my baby has had clear sinuses 100% recommend”
“Very helpful with colds”
“good Zarbees product”
“Value for the money”
“smell easy to tolerate”
What buyers complain about
“It leaked”
“Doesnt work”
“Scent is very weak”
“TASTES AWFUL”
“Baby Cough”
“expensive”
“Didnt work for my sinuses at all,no moisture at all,ran out,just no”
“False advertising flavor NOT strawberry- its banana”
“doesn't put up a fit”
“not stay asleep”