cooling packs for body
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$30.16avg listing price — sweet spot $15–$100
Price range
Incredible$15.39–$47.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great9.4%search→purchase rate — share of searches ending in a sale
Returns
Good2.1%return rate — above 6% kills the launch gate
Market size
Good$582K$582K/yr · 205K searches
Growth
Good+24.9%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad15,933.25avg incumbent reviews — the moat a new listing must climb
Competition
Bad93%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 93% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 falling
Sellers
18
Top-5 brand share
100%
Open market
0%
- Chattanooga98%
- Lumintrail2%
- Open — no brand owns it (0%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 8 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Chattanooga ColPac - Reusable Gel Ice Pack - Black Polyurethane - Standard - 10 in x 13.5 in - Cold Therapy - Knee Arm Elbow Shoulder Back - Aches Swelling Bruises Sprains Inflammation
Chattanooga$16.434.6★39,312 rev
Chattanooga ColPac - Black Polyurethane - Oversize - 12.5 in x 18.5 in
Chattanooga$35.894.6★39,312 rev
Chattanooga ColPac Reusable Gel Ice Pack Cold Therapy for Knee Arm Elbow Shoulder Back for Aches Swelling Bruises Sprains Inflammation (11x14) - Blue
Chattanooga$18.234.6★39,312 rev
Chattanooga ColPac - Reusable Gel Ice Pack - Black Vinyl - Neck Contour - 21 inches - Cold Therapy - Knee Arm Elbow Shoulder Back - Aches Swelling Bruises Sprains Inflammation
Chattanooga$15.394.7★3,961 rev
Chattanooga ColPac Reusable Gel Ice Pack for Cold Therapy Standard Size 2 Pack Bundle Black Polyurethane with a Lumintrail Drawstring Bag
Chattanooga$47.674.8★354 rev
Newest
by launch dateChattanooga ColPac - Reusable Gel Ice Pack - Black Polyurethane - Standard - 10 in x 13.5 in - Cold Therapy - Knee Arm Elbow Shoulder Back - Aches Swelling Bruises Sprains Inflammation
Chattanooga$16.4339,312 rev
Chattanooga ColPac Reusable Gel Ice Pack Cold Therapy for Injury Swelling Bruises Muscle Soreness Sprains and Strains 12.5 x 18.5 Oversize Black Polyurethane with Lumintrail Drawstring Bag
Lumintrail$42.6354 rev
Chattanooga ColPac Reusable Gel Ice Pack for Cold Therapy Standard Size 2 Pack Bundle Black Polyurethane with a Lumintrail Drawstring Bag
Chattanooga$47.67354 rev
Chattanooga ColPac Clinical Grade Black Urethane Ice Pack - Standard 10x13.5 Inch 2 Count (Pack of 1)
Chattanooga$43.07807 rev
Chattanooga ColPac - Reusable Gel Ice Pack - Black Vinyl - Neck Contour - 21 inches - Cold Therapy - Knee Arm Elbow Shoulder Back - Aches Swelling Bruises Sprains Inflammation
Chattanooga$15.393,961 rev
Trending
90-day click momentumChattanooga ColPac Reusable Gel Ice Pack Cold Therapy for Knee Arm Elbow Shoulder Back for Aches Swelling Bruises Sprains Inflammation (11x14) - Blue
Chattanooga$18.234.6★
Chattanooga ColPac - Reusable Gel Ice Pack - Black Polyurethane - Standard - 10 in x 13.5 in - Cold Therapy - Knee Arm Elbow Shoulder Back - Aches Swelling Bruises Sprains Inflammation
Chattanooga$16.434.6★
Chattanooga ColPac Reusable Gel Ice Pack for Cold Therapy Standard Size 2 Pack Bundle Black Polyurethane with a Lumintrail Drawstring Bag
Chattanooga$47.674.8★
Chattanooga ColPac - Black Polyurethane - Oversize - 12.5 in x 18.5 in
Chattanooga$35.894.6★
Chattanooga ColPac Reusable Gel Ice Pack Cold Therapy for Injury Swelling Bruises Muscle Soreness Sprains and Strains 12.5 x 18.5 Oversize Black Polyurethane with Lumintrail Drawstring Bag
Lumintrail$42.634.5★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +24.9% search growth over the last 90 days.Peak months: Jul · busiest ÷ quietest = 1.7×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent product”
“This Colpac does an excellent job of maintaining a cold temperature”
“its the perfect size”
“easy to wrap around the knee”
“Very flexible”
“way cheaper”
“It stays cold for the average amount of time”
“Works well”
“Stays cold”
“It doesnt get hard a break like most”
What buyers complain about
“Product has a leak”
“Broke in a month”
“Cheaply Constructed Product That I Do NOT Suggest For Others”
“Doesnt stay cold long”
“Quite heavy”
“The price is not cheap”
“one of the seams has split”
“when your in excruciating pain”
“Item was NOT new”
“gets completely wet”