congestion medicine for adults
Worth a lookShows searches that convert (25.1% search→purchase), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Conversion
Incredible25.1%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Market size
Incredible$4.7M$4.7M/yr · 1.4M searches
Avg price
Good$13.44avg listing price — sweet spot $15–$100
Price range
Good$4.10–$32.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad71%top-5 click share — a locked-up shelf
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad6,882.17avg incumbent reviews — the moat a new listing must climb
Growth
Bad-25.1%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 flat
Sellers
57
Top-5 brand share
100%
Open market
0%
- Afrin78%
- Amazon Basic Care22%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Afrin No Drip Severe Congestion Nasal Spray Twin Pack Non-Drowsy Fast-Acting Nasal Decongestant for Nasal Congestion and Sinus Pressure Relief Adults and Children 6 and Older .5 fl oz (Pack of 2)
Afrin$15.394.7★11,617 rev
Afrin No Drip Extra Moisturizing 12 Hour Nasal Congestion Relief Pump Mist Sinus Spray Decongestant - 15 mL
Afrin$9.024.7★11,898 rev
Afrin No Drip Extra Moisturizing Nasal Mist Twin Pack Non-Drowsy Fast-Acting Decongestant for Sinus Pressure and Dry Nasal Passages Adults and Children 6 and Older .5 fl oz (Pack of 2)
Afrin$15.454.7★11,898 rev
Amazon Basic Care Maximum Strength 12 Hour Nasal Spray Oxymetazoline HCl Solution Sinus Pressure Relief Cold and Allergy Medicine Decongestant 1 fl oz (Pack of 1)
Amazon Basic Care$4.104.4★6,300 rev
Amazon Basic Care No Drip Severe 12 Hour Nasal Decongestant Pump Mist Maximum Strength Plus Menthol Allergy Relief 1 fl oz (Pack of 1)
Amazon Basic Care$5.754.6★8,500 rev
Newest
by launch date
Afrin Saline Burst Extra Strength Daily Nasal Mist Nose Spray for Everyday Congestion Relief Hypertonic Seawater Saline Nasal Spray with Dual Nozzle Drug Free Sinus Rinse 5 oz
Afrin$9.68277 rev
Afrin No Drip Original Nasal Mist Triple Pack Non-Drowsy Fast-Acting Decongestant for Nasal Congestion and Sinus Pressure Relief Adults and Children 6 and Older .5 fl oz (Pack of 3)
Afrin$25.974,906 rev
Amazon Basic Care Maximum Strength 12 Hour Nasal Spray Oxymetazoline HCl Solution Sinus Pressure Relief Cold and Allergy Medicine Decongestant 1 fl oz (Pack of 1)
Amazon Basic Care$4.106,300 rev
Afrin No Drip Extra Moisturizing Nasal Mist Twin Pack Non-Drowsy Fast-Acting Decongestant for Sinus Pressure and Dry Nasal Passages Adults and Children 6 and Older .5 fl oz (Pack of 2)
Afrin$15.4511,898 rev
Amazon Basic Care No Drip Severe 12 Hour Nasal Decongestant Pump Mist Maximum Strength Plus Menthol Allergy Relief 1 fl oz (Pack of 1)
Amazon Basic Care$5.758,500 rev
Trending
90-day click momentumAfrin Saline Burst Extra Strength Daily Nasal Mist Nose Spray for Everyday Congestion Relief Hypertonic Seawater Saline Nasal Spray with Dual Nozzle Drug Free Sinus Rinse 5 oz
Afrin$9.684.4★
Afrin No Drip Severe 12 Hour Nasal Decongestant Pump Mist - 0.5 ounce
Afrin$9.284.7★
Afrin No Drip Extra Moisturizing 12 Hour Nasal Congestion Relief Pump Mist Sinus Spray Decongestant - 15 mL
Afrin$9.024.7★
Amazon Basic Care No Drip Nasal Spray 12 Hour Maximum Strength Nasal Decongestant Oxymetazoline HCl Fast-Acting Sinus Pressure Relief 1 fl oz (Pack of 1)
Amazon Basic Care$5.494.6★
Amazon Basic Care No Drip Severe 12 Hour Nasal Decongestant Pump Mist Maximum Strength Plus Menthol Allergy Relief 1 fl oz (Pack of 1)
Amazon Basic Care$5.754.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -25.1% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.7×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“GREAT VALUE”
“Good Product for Sinus Issues”
“Works well”
“Excellent Product”
“As advertised”
“I Can Breathe Again”
“Light spray”
“Easy to use and lasts long”
“Great for allergies”
“It helps so much with stubborn congestion”
What buyers complain about
“Not user friendly”
“He has bad sinuses”
“Not effective”
“Not a good value at all”
“Straight garbage”
“I can't breathe”
“does not work for allergies”
“it doesnt have a strong smell”
“doesn't last 10-12 hours”
“hard to control how much you put”