Skip to content
66

collapsible broom

Worth a look

Shows low returns (1.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 46Growth 79Conversion 50Competition 64Returns 94Price range 67Avg price 81Brand share 79Review moat 23Quality gap 67

Returns

Great1.0%

return rate — above 6% kills the launch gate

Avg price

Great$17.26

avg listing price — sweet spot $15–$100

Growth

Great+70.5%

90-day search growth — must beat 0% to launch

Brand share

Great56%

top-5 brand share — no brand owns this niche

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Price range

Good$9.10–$26.83

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay4.0%

search→purchase rate — share of searches ending in a sale

Market size

Okay$246K

$246K/yr · 360K searches

Review moat

Bad7,064.79

avg incumbent reviews — the moat a new listing must climb

Competition

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

Brands

20 falling

Sellers

70

Top-5 brand share

56%

Open market

38%

  • Xifando17%
  • Camco16%
  • kelamayi10%
  • Pine-Sol6%
  • SDSM6%
  • EZKEY6%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$10K8%$20K12%$29K16%$39K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 29 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +70.5% search growth over the last 90 days.
12K8KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 2.8×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Cleaning14%

“cleans up great”

Quality-Overall13%

“Great looking product”

Strength8%

“This is an extremely sturdy set & so attractive”

Assembly/Installation8%

“Easy assemble”

Ease Of Use7%

“Easy Peasy”

Value For Money7%

“Great purchase”

Advertised Vs Actual Product6%

“As advertised”

Weight Light4%

“Lightweight and easy to use”

Efficiency4%

“The step-on dustpan works well”

Durability3%

“Durable handle”

What buyers complain about

Quality-Overall13%

“Disappointed in the quality control”

Strength10%

“Not That Sturdy”

Durability9%

“Doesn't last”

Size-Overall9%

“So small”

Ease Of Cleaning9%

“sucks for cleaning”

Value For Money4%

“The value for the price of it pans out”

Ease Of Use3%

“difficult to operate”

Functionality-Overall3%

“Doesnt work as described”

Weight Heavy3%

“Slightly bulky”

Product Condition2%

“Used product”

Top return reasons

Size-Overall32%
Defective Material/Parts8%
Quality-Overall7%
Strength7%
Advertised Vs Actual Product7%
Product Condition5%
Value For Money5%
Functionality-Overall4%
Assembly/Installation3%
Weight Heavy2%