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64

clean simple eats protein powder

Worth a look

Shows a $13.9M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 100Growth 22Conversion 48Competition 76Returns 100Price range 95Avg price 94Brand share 4Review moat 69Quality gap 67

Market size

Incredible$13.9M

$13.9M/yr · 7.6M searches

Returns

Incredible0.0%

return rate — above 6% kills the launch gate

Price range

Incredible$24.11–$69.24

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$47.98

avg listing price — sweet spot $15–$100

Competition

Great39%

top-5 click share — an open shelf

Review moat

Good756.49

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Conversion

Okay3.8%

search→purchase rate — share of searches ending in a sale

Growth

Bad-6.0%

90-day search growth — must beat 0% to launch

Brand share

Bad99%

top-5 brand share — brand-locked demand

Competition

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

Brands

6 rising

Sellers

558

Top-5 brand share

99%

Open market

0%

  • FlavCity32%
  • Clean Simple Eats28%
  • Truvani16%
  • JUST INGREDIENTS12%
  • Ballerina Farm11%
  • Flexfinity2%
  • Open — no brand owns it (0%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$416K6%$833K9%$1.2M12%$1.7M101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 43 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 66 weeks — -6.0% search growth over the last 90 days.
300K200KPrime Day '25Spike '25Spike '26AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Mar · busiest ÷ quietest = 3.8×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall28%

“Delicious Smoothie”

Nutritional Content18%

“Good amount of protein”

Flavor16%

“Delicious vanilla flavor”

Quality-Overall4%

“The quality is REALLY great and clean”

Ingredients-Overall4%

“Best ingredients”

Solubility3%

“Mixes easily”

Blend/Ratio3%

“Blends well”

Value For Money1%

“Great value”

Sweetness1%

“it's perfectly sweetened”

Texture/Consistency-Overall1%

“Creamy texture”

What buyers complain about

Taste-Overall23%

“DOES NOT TASTE GOOD”

Value For Money11%

“Costs too much”

Flavor9%

“Weird flavor”

Nutritional Content5%

“The calories per serving are insane”

Sweetness4%

“Cloyingly Sweet”

Solubility3%

“Hard to dissolve”

Texture/Consistency-Overall3%

“Chalky Texture”

Artificial Sweeteners2%

“It tastes like artificial sweeter”

Smell1%

“The product smells rancid”

Quality-Overall1%

“Poor Quality Control”