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51

chocolate protein powder weight loss

Worth a look

Shows low returns (0.0%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 32Growth 57Conversion 63Competition 35Returns 100Price range 95Avg price 95Brand share 0Review moat 21Quality gap 53

Returns

Incredible0.0%

return rate — above 6% kills the launch gate

Avg price

Incredible$29.48

avg listing price — sweet spot $15–$100

Price range

Incredible$16.93–$47.42

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good5.5%

search→purchase rate — share of searches ending in a sale

Growth

Good+31.7%

90-day search growth — must beat 0% to launch

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$150K

$150K/yr · 92K searches

Review moat

Bad12,267.78

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad100%

top-5 brand share — brand-locked demand

Competition

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

5 falling

Sellers

76

Top-5 brand share

100%

Open market

0%

  • Pure Protein67%
  • Premier Protein27%
  • NAKED4%
  • Isopure1%
  • Muscle Milk1%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$7K10%$15K15%$22K20%$30K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +31.7% search growth over the last 90 days.
4K3KPrime Day '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.8×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall26%

“Doesnt taste bad”

Nutritional Content21%

“Excellent protein supplement”

Flavor9%

“Excellent flavor”

Quality-Overall7%

“Excellent product”

Solubility4%

“Powder mixes well”

Value For Money3%

“Reasonable price”

Blend/Ratio3%

“blends smoothly”

Sweetness2%

“For me it has a good balance of sweetness. very mild”

Ingredients-Overall2%

“Simple ingredients”

Advertised Vs Actual Product2%

“As advertised”

What buyers complain about

Taste-Overall22%

“Taste was off”

Flavor8%

“Didnt like the flavor”

Solubility8%

“Doesnt dissolve”

Nutritional Content6%

“Not a healthy product”

Value For Money4%

“Too expensive”

Sweetness4%

“Massively over-sweet”

Artificial Sweeteners2%

“Using Stevia in the same concentrations as real sugar seems to be the problem”

Texture/Consistency-Overall2%

“Chalky Texture”

Thickness1%

“doesnt make it very thick at all”

Ingredients-Overall1%

“too many unnatural ingredients”

Top return reasons

Sweetness25%
Size-Overall17%
Nutritional Content17%
Taste-Overall17%
Smell17%
Advertised Vs Actual Product8%