chill pill
Worth a lookShows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 6% kills the launch gate
Growth
Incredible+126.8%90-day search growth — must beat 0% to launch
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Great$84.71avg listing price — sweet spot $15–$100
Market size
Good$571K$571K/yr · 246K searches
Price range
Good$9.94–$146.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,222.22avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Competition
Bad80%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 falling
Sellers
16
Top-5 brand share
100%
Open market
0%
- Shark72%
- Futurebiotics13%
- MARYRUTH'S8%
- The Chill Pill8%
- Open — no brand owns it (0%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 9 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Shark ChillPill The Only 3-in-1 Personal Cooling System with Fan InstaChill Cooling Plate & Dry-Touch Mist Portable Handheld Drops Skin Temp Up to 16F 10 Speeds Carbon FA022
Shark$146.834.2★915 rev
Shark ChillPill: The 2-in-1 Personal Cooling System with Fan Dry-Touch Mist Portable Handheld Rose Gold (FA023)
Shark$103.844.2★915 rev
Futurebiotics Chill Pill + Ashwagandha Rhodiola St. Johns Wort & L-Theanine - Non-GMO 120 Vegetarian Tablets
Futurebiotics$9.944.4★2,015 rev
Shark ChillPill The Only 3-in-1 Personal Cooling System with Fan InstaChill Cooling Plate & Dry-Touch Mist Portable Handheld Drops Skin Temp Up to 16F 10 Speeds Iced Latte FA022BR
Shark$134.834.2★915 rev
MARYRUTHS N-Acetyl Cysteine Capsules | 1000mg NAC N-Acetyl Cysteine Supplement | Glutathione Precursor | Amino Acid | Cellular Health | Vegan | Non-GMO | Gluten Free | 120 Count | 60 Servings
MARYRUTH'S$17.814.3★1,450 rev
Newest
by launch dateShark ChillPill: The 2-in-1 Personal Cooling System with Fan Dry-Touch Mist Portable Handheld Rose Gold (FA023)
Shark$103.84915 rev
Shark ChillPill The Only 3-in-1 Personal Cooling System with Fan InstaChill Cooling Plate & Dry-Touch Mist Portable Handheld Drops Skin Temp Up to 16F 10 Speeds Carbon FA022
Shark$146.83915 rev
Shark ChillPill The Only 3-in-1 Personal Cooling System with Fan InstaChill Cooling Plate & Dry-Touch Mist Portable Handheld Drops Skin Temp Up to 16F 10 Speeds Iced Latte FA022BR
Shark$134.83915 rev
Shark ChillPill The Only 3-in-1 Personal Cooling System with Fan InstaChill Cooling Plate & Dry-Touch Mist Portable Handheld Drops Skin Temp Up to 16F 10 Speeds Haze FA022LV
Shark$130.77915 rev
Shark ChillPill The Only 3-in-1 Personal Cooling System with Fan InstaChill Cooling Plate & Dry-Touch Mist Portable Handheld Drops Skin Temp Up to 16F 10 Speeds Glacier FA022BL
Shark$142.27915 rev
Trending
90-day click momentumShark ChillPill: The 2-in-1 Personal Cooling System with Fan Dry-Touch Mist Portable Handheld Rose Gold (FA023)
Shark$103.844.2★
Shark ChillPill The Only 3-in-1 Personal Cooling System with Fan InstaChill Cooling Plate & Dry-Touch Mist Portable Handheld Drops Skin Temp Up to 16F 10 Speeds Iced Latte FA022BR
Shark$134.834.2★
Shark ChillPill The Only 3-in-1 Personal Cooling System with Fan InstaChill Cooling Plate & Dry-Touch Mist Portable Handheld Drops Skin Temp Up to 16F 10 Speeds Glacier FA022BL
Shark$142.274.2★
Shark ChillPill The Only 3-in-1 Personal Cooling System with Fan InstaChill Cooling Plate & Dry-Touch Mist Portable Handheld Drops Skin Temp Up to 16F 10 Speeds Carbon FA022
Shark$146.834.2★
Shark ChillPill The Only 3-in-1 Personal Cooling System with Fan InstaChill Cooling Plate & Dry-Touch Mist Portable Handheld Drops Skin Temp Up to 16F 10 Speeds Haze FA022LV
Shark$130.774.2★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +126.8% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 4.6×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Really innovative cooling device”
“for the price”
“it's extremely well made”
“Easy to carry”
“Easy to use”
“Battery life has been reliable”
“As advertised”
“The design is sleek”
“The fan works well”
“The size is one of the best features”
What buyers complain about
“not sure its worth the price”
“is very noisy”
“does smell strongly”
“Doesnt work”
“The fan doesn't provide much comfort for me to deal with the heat”
“the battery is short lived”
“Awkward to use”
“Not worth the $ - broke in less than 24 hours”
“this one must have skipped quality control”
“The pills are semi-large”