castor oil laxative
Skip itSoft demand (-17.6% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 6% kills the launch gate
Conversion
Great8.2%search→purchase rate — share of searches ending in a sale
Avg price
Great$16.67avg listing price — sweet spot $15–$100
Price range
Good$6.27–$29.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Market size
Okay$176K$176K/yr · 129K searches
Review moat
Bad6,360.88avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad79%top-5 click share — a locked-up shelf
Growth
Bad-17.6%90-day search growth — must beat 0% to launch
Competition
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.Brands
15 falling
Sellers
75
Top-5 brand share
80%
Open market
16%
- Swan22%
- A+Health21%
- DWARAKA18%
- CARAWAY13%
- The Goodbye Company6%
- Handcraft Blends4%
- Open — no brand owns it (9 brands, 16%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
SWAN Castor Oil USP 100% Stimulant Laxative 4 FL OZ - For Relief of occasional Constipation
Swan$6.274.5★2,379 rev
A+Health Castor Oil Laxative For Constipation 100% Pure 6 Fluid Ounces Tasteless Odorless Hexane Free Moisturizing and Nourishing for Skin and Hair Made in USA
A+Health$7.684.5★248 rev
Dwaraka Organic Cold Pressed Castor Oil for Digestion Hair Growth Skincare and Massages - 16.9 Fl Oz (500 ML) | USDA Organic Non-GMO All Natural
DWARAKA$13.034.3★1,501 rev
CARAWAY Cold Pressed Pure Castor Oil Indian Handmade | Therapeutic Grade | Edible | For Liver Detox Hair Growth Eyelashes Skin Constipation & Joint Pain | Glass Bottle 236ml
CARAWAY$21.184.8★1,215 rev
Goodbye Company USDA Organic Cold-Pressed Castor Oil 8.5 oz Glass Bottle Hexane-Free Extra Virgin Ethically Sourced Pure Castor Oil for Hair Skin Lashes & Brows
The Goodbye Company$23.084.7★4,102 rev
Newest
by launch date
The Goodbye Company Extra Virgin Castor Oil 250ml USDA Organic Cold Pressed Food Grade Hexane-Free Supports Digestive Wellness Hair Growth Eyelashes Brows And Skin
The Goodbye Company$23.913 rev
Freskro Pure Castor Oil Oral Solution Stimulant Laxative for Occasional Constipation Relief Fast Acting Liquid Digestive Support Smooth Easy Dosing Trusted & Tested Formula 6 fl oz (2 Pack)
Freskáro$24.138 rev
Vitamatic Castor Oil Softgels 750 mg | Cold Pressed | 180 Softgels | Easy-to-Swallow
Vitamatic$12.8992 rev
A+Health Castor Oil Laxative For Constipation 100% Pure 6 Fluid Ounces Tasteless Odorless Hexane Free Moisturizing and Nourishing for Skin and Hair Made in USA
A+Health$7.68248 rev
Florisan USDA Certified Organic Castor Oil 16oz Glass Bottle Cold Pressed Hexane-Free Non-GMO Vegan 100% Pure Castor Oil for Hair Growth Skin Lashes Eyebrows EWG Verified
Florisan$24.221,822 rev
Trending
90-day click momentumThe Goodbye Company Extra Virgin Castor Oil 250ml USDA Organic Cold Pressed Food Grade Hexane-Free Supports Digestive Wellness Hair Growth Eyelashes Brows And Skin
The Goodbye Company$23.915.0★
Freskro Pure Castor Oil Oral Solution Stimulant Laxative for Occasional Constipation Relief Fast Acting Liquid Digestive Support Smooth Easy Dosing Trusted & Tested Formula 6 fl oz (2 Pack)
Freskáro$24.134.8★
Vitamatic Castor Oil Softgels 750 mg | Cold Pressed | 180 Softgels | Easy-to-Swallow
Vitamatic$12.894.6★
A+Health Castor Oil Laxative For Constipation 100% Pure 6 Fluid Ounces Tasteless Odorless Hexane Free Moisturizing and Nourishing for Skin and Hair Made in USA
A+Health$7.684.5★
Goodbye Company USDA Organic Cold-Pressed Castor Oil 8.5 oz Glass Bottle Hexane-Free Extra Virgin Ethically Sourced Pure Castor Oil for Hair Skin Lashes & Brows
The Goodbye Company$23.084.7★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -17.6% search growth over the last 90 days.Peak months: Jan, Feb, Mar · busiest ÷ quietest = 2.4×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Best quality”
“Great Value”
“As described”
“Super moisturizing”
“Low smell”
“Thick and oily”
“Skin feels smooth”
“Easy to work with”
“Great product for your skin”
“First of all this was thick as expected”
What buyers complain about
“slight smell”
“Lack of thickness”
“pump did not work”
“It is very sticky your face gets oily”
“Arrives leaking”
“Pump doesnt work”
“This item is advertised deceptively”
“Smaller than expected”
“It can feel sticky”
“allergic something is wrong with it”