cast iron brush
Skip itPrices mostly outside the sweet spot ($6.84–$15.57) — this niche doesn't clear our bar today.
Conversion
Incredible14.8%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.8%return rate — above 6% kills the launch gate
Avg price
Okay$11.44avg listing price — sweet spot $15–$100
Market size
Okay$183K$183K/yr · 108K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad6,398.7avg incumbent reviews — the moat a new listing must climb
Brand share
Bad91%top-5 brand share — brand-locked demand
Growth
Bad-12.5%90-day search growth — must beat 0% to launch
Competition
Bad86%top-5 click share — a locked-up shelf
Price range
Bad$6.84–$15.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.Brands
8 falling
Sellers
74
Top-5 brand share
91%
Open market
4%
- Lodge36%
- Full Circle26%
- OXO18%
- SUBEKYU6%
- Chef Master6%
- Purgreat5%
- Open — no brand owns it (2 brands, 4%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Lodge Scrub Brush - Durable Cast Iron Cookware Cleaning Brush with Ergonomic Handle - Reusable Kitchen Cleaning Tool for Skillets Griddles & Dutch Ovens - 10 Inches
Lodge$8.194.3★10,779 rev
Full Circle Skillet Strong Cast Iron Bamboo Dish Brush and Scraper Durable Kitchen Scrub Brush for Dishes Pots Pans and Cast Iron Sustainable Made with Recycled Plastic
Full Circle$10.214.6★20,520 rev
OXO Good Grips Cast Iron Brush
OXO$12.524.4★1,464 rev
Bamboo Dish Scrub Brushes Kitchen Wooden Cleaning Scrubbers Set for Washing Cast Iron Pan/Pot Natural Sisal Bristles Set of 3
SUBEKYU$9.844.6★5,932 rev
Cast Iron Scrub Brush with Heavy Duty Scraper - Nylon Bristles Dish Scrubber for Pans Skillets and Woks Kitchen Cleaner Removes Grime Grease Food Build Up - 90058 by Chef Master
Chef Master$15.294.4★261 rev
Newest
by launch date
Full Circle Double Dish Brush Set Durable Scrub Brushes for Dishes Pots Pans and Cast Iron Includes Daily Dish Brush & Skillet Strong Cast Iron Brush Sustainable 2-Pack
Full Circle$15.5720,520 rev
Purgreat Cast Iron Scrubber | Dish Scrub Brush | 316 Cleaner Chainmail Scrubber for Cast Iron Pan Skillet Cleaner - Dish Scouring Pad Dishwasher Safe Cleaning Kit Black 02
Purgreat$14.43845 rev
Full Circle Clean Ocean Heavy Duty Dish Brush Tough Bristles and Built-in Scraper Perfect for Cast Iron Sustainably Made 100% From Recycled Ghost Fishing Nets
Full Circle$6.84113 rev
Bamboo Dish Scrub Brushes Kitchen Wooden Cleaning Scrubbers Set for Washing Cast Iron Pan/Pot Natural Sisal Bristles Set of 3
SUBEKYU$9.845,932 rev
Holikme 3 Pack Dish Brush Set with Bamboo Handle Kitchen Brushes for Cleaning Pot Sink and Stove Skillet Scrubber with Tough Bristles for Cast Iron Grill Pan White Yellow Black
Holikme$7.552,613 rev
Trending
90-day click momentumFull Circle Double Dish Brush Set Durable Scrub Brushes for Dishes Pots Pans and Cast Iron Includes Daily Dish Brush & Skillet Strong Cast Iron Brush Sustainable 2-Pack
Full Circle$15.574.6★
Purgreat Cast Iron Scrubber | Dish Scrub Brush | 316 Cleaner Chainmail Scrubber for Cast Iron Pan Skillet Cleaner - Dish Scouring Pad Dishwasher Safe Cleaning Kit Black 02
Purgreat$14.434.7★
Cast Iron Scrub Brush with Heavy Duty Scraper - Nylon Bristles Dish Scrubber for Pans Skillets and Woks Kitchen Cleaner Removes Grime Grease Food Build Up - 90058 by Chef Master
Chef Master$15.294.4★
Cast Iron Scrubber with Pan Scraper 316 Chainmail Scrubber Upgraded Chain Mail Scrubber Sponge Cast Iron Cleaner for Pan Skillet Wok Carbon Steel Dutch Oven Metal Brush Cleaning Kit Black
VinYankee$13.924.6★
Full Circle Clean Ocean Heavy Duty Dish Brush Tough Bristles and Built-in Scraper Perfect for Cast Iron Sustainably Made 100% From Recycled Ghost Fishing Nets
Full Circle$6.844.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -12.5% search growth over the last 90 days.Peak months: Jan, Dec · busiest ÷ quietest = 1.7×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Cleans well”
“Good solid product”
“Great value”
“AS ADVERTISED”
“its durable”
“Very sturdy”
“Easy peasy”
“Works great”
“Love the handle”
“The grip is comfortable”
What buyers complain about
“Didnt last”
“Defective/poor quality product”
“gets very dirty”
“Its plastic instead of a material that wouldnt break down after each use”
“Off putting smell”
“A couple of them are a little more rough than I was hoping for”
“Only draw back its expensive”
“feels weak”
“Nothing hit it”
“These brushes are pretty small”