camphor
Skip itSoft demand (+1.5% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 6% kills the launch gate
Market size
Good$436K$436K/yr · 890K searches
Avg price
Good$12.67avg listing price — sweet spot $15–$100
Conversion
Okay3.9%search→purchase rate — share of searches ending in a sale
Price range
Okay$7.82–$21.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,270.76avg incumbent reviews — the moat a new listing must climb
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Growth
Okay+1.5%90-day search growth — must beat 0% to launch
Competition
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.Brands
10 falling
Sellers
21
Top-5 brand share
84%
Open market
11%
- Soul Sticks43%
- New Age Imports, Inc.16%
- Ancientveda10%
- alikiki8%
- Shubhkart7%
- Deer5%
- Open — no brand owns it (4 brands, 11%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
SOUL STICKS Natural Camphor Blocks Pure Camphor Tablets for Aromatherapy & Puja - Alcanfor en Bloques Alcanfor en Bolitas Kapoor for Pooja (56 Grams (12 Tablets))
Soul Sticks$8.594.6★6,736 rev
Camphor Tablets 90 Grams Pack Inscent | Premium Quality Refined Camphor Blocks 100% Natural for Incense Insenses Aromatherapy Odor Eliminator Puja Alcanfor by New Age Imports Inc.
New Age Imports, Inc.$8.544.5★2,165 rev
SOUL STICKS Natural Camphor Blocks Pure Camphor Tablets for Aromatherapy & Puja - Alcanfor en Bloques Alcanfor en Bolitas Kapoor for Pooja (150 Grams (32 Tablets))
Soul Sticks$13.334.6★6,736 rev
ANCIENT VEDA 100% Pure Natural Bhimseni Camphor Tablet | Aromatherapy Camphor | Refreshing Fragrance Enhancing Concentrations | Tablet for Puja Alcanfor Tablets Kapoor for Pooja - (100 Grams)
Ancientveda$10.004.6★539 rev
Deer Camphor Guaranteed 100% Pure Refined Camphor 4 8.12 or 15 Blocks Made in India (4)
Deer$9.324.6★2,515 rev
Newest
by launch date
SOUL STICKS Natural Camphor Powder Pure Camphor for Aromatherapy & Puja - Alcanfor en Bloques Alcanfor en Bolitas Kapoor for Pooja (30 Grams (Powder))
Soul Sticks$8.346,736 rev
300Grams Natural Camphor Blocks 64-Tablets Refined Pure Camphor Cubes for Indian Pooja Alcanfor Tablets Religious Purpose Kapoor for Pooja Odor Eliminator Incense Ideal Indian Ritual
alikiki$20.3384 rev
Arymar Refined Camphor 100% Pure Made in India (4 Blocks)
Arymar$7.8267 rev
100% Pure Natural Camphor Tablets - (140 Gram 18 Tablets) Camphor Blocks for Aromatherapy Odor Elimination Puja - Alcanfor en Bloques Alcanfor Cubes Alcanfor en Bolitas Kapoor for Pooja
alikiki$13.75559 rev
Handcraft Blends Camphor Essential Oil Huge 4 Fl Oz 100% Pure and Natural Premium Grade Essential Oil for Diffuser and Aromatherapy Skin Massage Candle and Soap Making Fragrance
Handcraft Blends$9.71221 rev
Trending
90-day click momentum
Shubhkart Surabhi 100% Pure Camphor Crystals or Aromatherapy Incense Odor Eliminator Puja (Surabhi Camphor 250 g | 8.8 oz)
Shubhkart$16.004.3★
Shubhkart Surabhi 100% Pure Camphor Crystals or Aromatherapy Incense Odor Eliminator Puja (Surabhi Camphor 100 g)
Shubhkart$11.244.3★
SOUL STICKS Natural Camphor Blocks Pure Camphor Tablets for Aromatherapy & Puja - Alcanfor en Bloques Alcanfor en Bolitas Kapoor for Pooja (300 Grams (64 Tablets))
Soul Sticks$21.024.6★
ANCIENT VEDA 100% Pure Natural Bhimseni Camphor Tablet | Aromatherapy Camphor | Refreshing Fragrance Enhancing Concentrations | Tablet for Puja Alcanfor Tablets Kapoor for Pooja - (100 Grams)
Ancientveda$10.004.6★
SOUL STICKS Natural Camphor Powder Pure Camphor for Aromatherapy & Puja - Alcanfor en Bloques Alcanfor en Bolitas Kapoor for Pooja (30 Grams (Powder))
Soul Sticks$8.344.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +1.5% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 1.6×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“leaves a slightly pleasant scent”
“You can tell it is an authentic and well-made product”
“Prevents Rust”
“Worth buying”
“Versatile”
“Exactly as described”
“Very strong”
“Works very well”
“Good for ants”
“Perfect size to use for what I needed”
What buyers complain about
“they appear bigger”
“No scent”
“the value could be better”
“not looks as the picture”
“Did not work for what I needed”
“Super bad quality”
“Burns with a lot of smoke”
“White Camphor”
“But too strong for my husband”
“Leaves a lot of carbon”