calmi ring
Skip itSoft demand (-55.0% this quarter) — this niche doesn't clear our bar today.
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Avg price
Great$22.43avg listing price — sweet spot $15–$100
Price range
Great$6.98–$54.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good797.29avg incumbent reviews — the moat a new listing must climb
Market size
Okay$207K$207K/yr · 413K searches
Returns
Okay5.5%return rate — above 6% kills the launch gate
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Brand share
Bad91%top-5 brand share — brand-locked demand
Competition
Bad76%top-5 click share — a locked-up shelf
Growth
Bad-55.0%90-day search growth — must beat 0% to launch
Competition
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.Brands
10 falling
Sellers
11
Top-5 brand share
91%
Open market
7%
- CALMI46%
- MagnetRX27%
- Azjachiny11%
- IENRGJ4%
- Feraco3%
- Vicmag2%
- Open — no brand owns it (4 brands, 7%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
CALMI - Magnetic Wellness Ring 18K Gold Plated with Adjustable Stainless Steel Design | Wearable Magnetic Field Accessory for General Wellbeing | Unisex (Gold)
CALMI$44.523.4★337 rev
MagnetRX Magnetic Rings for Women Elegant Crystal Ring Magnet Rings for Women (Gold | Size: 8)
MagnetRX$24.084.0★884 rev
CALMI - Magnetic Wellness Ring 18K Gold Plated with Adjustable Stainless Steel Design | Wearable Magnetic Field Accessory for General Wellbeing | Unisex (Silver)
CALMI$43.883.4★337 rev
Azjachiny Moissanite Magnetology Lymphvity Ring Magnetic Zircon Shaping Cross Full Moissanite Diamond Ring Moissanite Rings for Women Weight Loss Unclog Bloodstream and Lymph Nodes (Gold 9)
Azjachiny$7.683.9★694 rev
MagnetRX Magnetic Rings for Women Elegant Crystal Ring Magnet Rings for Women (Silver | Size: 8)
MagnetRX$24.174.0★884 rev
Newest
by launch date
Vicmag 2PCS Magnetic Copper Rings for Women & Men 99.99% Pure Copper Ring with 9X Magnets Gift Adjustable(9X Black & Silver)
Vicmag$9.62315 rev
CALMI - Magnetic Wellness Ring 18K Gold Plated with Adjustable Stainless Steel Design | Wearable Magnetic Field Accessory for General Wellbeing | Unisex (Gold)
CALMI$44.52337 rev
CALMI - Magnetic Wellness Ring 18K Gold Plated with Adjustable Stainless Steel Design | Wearable Magnetic Field Accessory for General Wellbeing | Unisex (Silver)
CALMI$43.88337 rev
CALMI - Magnetic Wellness Ring with Adjustable Stainless Steel Design | Wearable Magnetic Field Accessory for General Wellbeing | Unisex (Black)
CALMI$43.62337 rev
CALMI - Magnetic Wellness Ring 18K Gold Plated with Adjustable Stainless Steel Design | Wearable Magnetic Field Accessory for General Wellbeing | Unisex (Rose Gold)
CALMI$44.01337 rev
Trending
90-day click momentum
Moissanite Magnetology Lymphvity Ring Magnetic Zircon Shaping Cross Full Moissanite Diamond Ring Moissanite Rings for Women Weight Loss Unclog Bloodstream and Lymph Nodes (Purple Gold 8)
Azjachiny$7.633.9★
AmorArtSky Ring for Women and Men: Titanium Stainless Steel Spinner Ring 5 Colors Size 7 Fidget Ring Moon Star Hollow Outer-Rainbow
AmorArtSky$8.624.5★
sunglnl Lymphatic Magtherapy Cats Eye Ring For Men Women Lymphatic Titanium Ion Therapy Ring Health Acupuncture Calmi Drainage Rings Jewelry Gift (Silver 7)
sunglnl$9.294.2★
Lonage Hematite Ring for Women Men Genuine Magnetic Black Stones Ring for Anxiety Balance Root Chakra Absorb Negative Energy Jewelry Size 6-13 (9)
Lonage$6.983.9★
Azjachiny Moissanite Magnetology Lymphvity Ring Magnetic Zircon Shaping Cross Full Moissanite Diamond Ring Moissanite Rings for Women Weight Loss Unclog Bloodstream and Lymph Nodes (Gold 9)
Azjachiny$7.683.9★
Demand & seasonality
Weekly Amazon search volume, last 92 weeks — -55.0% search growth over the last 90 days.Peak months: Jan, Dec · busiest ÷ quietest = 2.4×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“It is well made/sturdy”
“It's comfy”
“The color is an attractive gold”
“fit is perfect”
“Nice looking and durable”
“And it adjusts easily So it can grow with her”
“This was a gift for my mom”
“Its definitely something you could wear daily from a style standpoint”
“What I expected”
“The ring is sturdy and pretty”
What buyers complain about
“do not fit”
“Doesnt work”
“Not worth the price”
“Looks cheap”
“Has not changed colors nor has it turned our fingers”
“They do not help as advertised”
“2 more fell within 2 months”
“which was not very comfortable”
“Very bulky”
“the thicker ring does not fit any finger no matter what”