bug spray travel size
Worth a lookShows searches that convert (13.1% search→purchase), but prices mostly outside the sweet spot ($3.91–$16.58) keeps it on the watch list.
Conversion
Incredible13.1%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.9%return rate — above 6% kills the launch gate
Market size
Good$708K$708K/yr · 659K searches
Growth
Good+50.9%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Review moat
Bad7,861.69avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$8.21avg listing price — sweet spot $15–$100
Brand share
Bad92%top-5 brand share — brand-locked demand
Price range
Bad$3.91–$16.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.Brands
10 flat
Sellers
390
Top-5 brand share
92%
Open market
6%
- OFF!58%
- Repel24%
- Cliganic4%
- SC Johnson4%
- Murphy's Naturals2%
- Babyganics2%
- Open — no brand owns it (4 brands, 6%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
OFF! Clean Feel Travel Size Insect Repellent Aerosol with 20% Picaridin - Bug Spray for Long-Lasting DEET-Free Protection from Mosquitoes Fragrance-Free Pest Control For Ticks & Flies 2.5 oz
OFF!$4.044.7★839 rev
Repel OZ Insect Block
Repel$8.064.6★5,174 rev
OFF! Deep Woods Travel Size Insect Repellent Aerosol Dry Non-Greasy Formula Bug Spray with Long Lasting Protection from Mosquitoes and Ticks 2.5 oz
OFF!$3.984.6★6,067 rev
Repel 100 Mosquito and Insect Repellent 4 Ounces With DEET 10-Hour Protection Long-Lasting Insect Repellent Bug Spray Repels Mosquitoes Ticks Gnats Biting Flies Chiggers And Fleas
Repel$7.434.6★16,223 rev
OFF! Family Care Travel Size Mosquito & Tick Repellent Aerosol Smooth & Dry Bug Spray for The Beach Backyard Picnics and More 2.5 oz.
OFF!$3.914.6★153 rev
Newest
by launch date
Mosquito Repellent Spray for Body 2 Pack Bug Spray Travel Size Plant-Based DEET-Free Insect Repellent Spray for Skin 2 Fl Oz
Qganics$12.35220 rev
Grand Tongo DEET-Free Insect Repellent Spray 12 Hour Mosquito Protection Picaridin Pocket Pump Spray 1 oz Travel Size Variety Pack 3 Pack
Grand Tongo$16.1037 rev
OFF! Clean Feel Travel Size Insect Repellent Aerosol with 20% Picaridin - Bug Spray for Long-Lasting DEET-Free Protection from Mosquitoes Fragrance-Free Pest Control For Ticks & Flies 2.5 oz
OFF!$4.04839 rev
OFF! Clean Feel Insect Repellent Misting Spray Fragrance-Free Picaridin Bug Spray for Lasting DEET-Free Protection from Mosquitoes and Ticks 6 oz
OFF!$11.59424 rev
OFF! Clean Feel Insect Repellent Spritz with 20% Picaridin Bug Spray with Long Lasting DEET-Free Protection from Mosquitoes and Ticks Feels Good on Skin 4 oz
OFF!$5.801,911 rev
Trending
90-day click momentumMosquito Repellent Spray for Body 2 Pack Bug Spray Travel Size Plant-Based DEET-Free Insect Repellent Spray for Skin 2 Fl Oz
Qganics$12.354.4★
Grand Tongo DEET-Free Insect Repellent Spray 12 Hour Mosquito Protection Picaridin Pocket Pump Spray 1 oz Travel Size Variety Pack 3 Pack
Grand Tongo$16.104.5★
Badger Bug Spray Travel Size Family Friendly All Natural Mosquito Repellent w/Organic Essential Oils Smells Great 3 Hours Effective Deet-Free Vegan Travel Insect Repellent 2.7 fl oz
Badger$9.794.3★
OFF! Deep Woods Travel Size Insect Repellent Aerosol Dry Non-Greasy Formula Bug Spray with Long Lasting Protection from Mosquitoes and Ticks 2.5 oz
OFF!$3.984.6★
OFF! Family Care Travel Size Mosquito & Tick Repellent Aerosol Smooth & Dry Bug Spray for The Beach Backyard Picnics and More 2.5 oz.
OFF!$3.914.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +50.9% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 4.5×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Keeps bugs away”
“It smells all natural”
“There are so many good products in this world”
“Easy to store and use”
“Works instantly”
“exceeded my expectations”
“I love the size”
“Easy to carry around”
“Good sprayer,works well”
“Good price”
What buyers complain about
“still was bitten by numerous mosquitoes”
“Not effective”
“Strong smell”
“spilled over everything”
“The top of one of them cracked very easily”
“the sprayers are awful”
“do you know where the bites are so itchy you feel like you're gonna dig a hole through your skin”
“the pictures say larger”
“Kind of expensive”
“I will say it is a little greasy”