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54

blister packs for medication

Worth a look

Shows a sweet-spot price point ($27.19 avg), but a small market ($59K/yr) keeps it on the watch list.

Market size 15Growth 60Conversion 46Competition 33Returns 88Price range 89Avg price 95Brand share 24Review moat 92Quality gap 85

Avg price

Incredible$27.19

avg listing price — sweet spot $15–$100

Review moat

Great167.47

avg incumbent reviews — the moat a new listing must climb

Price range

Great$9.58–$85.54

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.3%

return rate — above 6% kills the launch gate

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Growth

Good+36.6%

90-day search growth — must beat 0% to launch

Conversion

Okay3.7%

search→purchase rate — share of searches ending in a sale

Competition

Okay65%

top-5 click share — leaders hold, buyers still browse

Brand share

Bad90%

top-5 brand share — brand-locked demand

Market size

Bad$59K

$59K/yr · 59K searches

Competition

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 falling

Sellers

12

Top-5 brand share

90%

Open market

7%

  • PILL THING33%
  • APOTHECARY PRODUCTS27%
  • Healthaccessories17%
  • Apothecary9%
  • Sandhill Tools5%
  • Omni Cell3%
  • Open — no brand owns it (4 brands, 7%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$6K20%$12K30%$18K40%$24K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +36.6% search growth over the last 90 days.
3K2KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun · busiest ÷ quietest = 2.7×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall15%

“Great quality and stay in place”

Size-Overall8%

“The sizes in the pack is great”

Adhesion/Stickiness8%

“They adhere well”

Ease Of Use6%

“easy to use”

Value For Money6%

“Great deal”

Efficiency6%

“Works well”

Water Resistance5%

“are definitely waterproof”

Comfort-Overall5%

“They are comfortable”

Cushion4%

“The gel cushioning is comfortable”

Advertised Vs Actual Product3%

“works as indicated”

What buyers complain about

Adhesion/Stickiness30%

“just need a little more sticky”

Quality-Overall9%

“Cheap”

Durability7%

“they do not last more than a day”

Ease Of Use7%

“hard to use”

Allergies5%

“I had a terrible blister on my heel that wouldn't even let me put on my sneakers”

Advertised Vs Actual Product4%

“Not as described in video. The stickers are in the wrong places so you can not put it on like shown in video.”

Skin Health4%

“My blisters are infected because the skin rips off with these bandaids”

Functionality-Overall4%

“These do not work”

Assembly/Installation3%

“Sucks because you have to put it all together”

Cushion3%

“No cushion & got stuck to my socks”

Top return reasons

Size-Overall33%
Adhesion/Stickiness22%
Functionality-Overall11%
Advertised Vs Actual Product7%
Value For Money4%
Quality-Overall4%
Defective Material/Parts2%
Dosage2%
Ease Of Use1%
Thickness1%