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bisacodyl suppositories

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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 61Growth 23Conversion 100Competition 5Returns 100Price range 37Avg price 52Brand share 0Review moat 25Quality gap 30

Conversion

Incredible21.4%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.0%

return rate — above 6% kills the launch gate

Market size

Good$518K

$518K/yr · 197K searches

Avg price

Good$12.29

avg listing price — sweet spot $15–$100

Price range

Okay$4.46–$21.28

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad4,230.29

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-4.4%

90-day search growth — must beat 0% to launch

Competition

Bad94%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Competition

The top 5 products capture 94% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 falling

Sellers

58

Top-5 brand share

100%

Open market

0%

  • Dulcolax74%
  • AVEDANA13%
  • Bisacodyl5%
  • MAJOR4%
  • Fleet3%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$78K30%$156K45%$233K60%$311K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 7 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -4.4% search growth over the last 90 days.
5K3KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 2.0×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Efficiency18%

“Effective”

Advertised Vs Actual Product13%

“As advertised”

Value For Money13%

“Worth the money”

Quality-Overall10%

“Old fashioned good product”

Ease Of Use8%

“Easy to use”

Regulates Digestion7%

“Effective rectal medication”

Acid Regulator/Stomach Ache Relief4%

“Great, dependable relief, very gentle on stomach”

Soft Feel3%

“soft”

Oral Hygiene2%

“The suppository format provides a faster relief compared to oral tablets”

Dosage2%

“One hundred adult suppositories work very well”

What buyers complain about

Functionality-Overall29%

“DID NOT WORK”

Ease Of Use12%

“Thus making it very difficult to insert”

Dosage7%

“Super disappointing I took even more than the recommended or double the recommended dose”

Quality-Overall6%

“definitely a quality control issue”

Value For Money4%

“Expensive”

Pain Relief-Overall3%

“I had been in pain for two days”

Stale/Rotten/Spoiled2%

“BUMMER”

Heating2%

“It's a little slow to melt”

Comfort-Overall2%

“uncomfortable fit”

Stress/Anxiety2%

“It is a stimulant”