benadryl travel size
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Conversion
Good5.8%search→purchase rate — share of searches ending in a sale
Avg price
Okay$10.21avg listing price — sweet spot $15–$100
Review moat
Okay3,359.3avg incumbent reviews — the moat a new listing must climb
Price range
Okay$8.01–$17.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-13.5%90-day search growth — must beat 0% to launch
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Competition
Bad86%top-5 click share — a locked-up shelf
Market size
Bad$30K$30K/yr · 51K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 flat
Sellers
47
Top-5 brand share
100%
Open market
0%
- ALKA-SELTZER PLUS86%
- HealthA2Z11%
- Advil3%
- Open — no brand owns it (0%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Alka-Seltzer Cold Cold & Allergy Max Strength Fast Gels Allergy Medicine Multi-Symptom Relief Body Aches and Pains Congestion Relief 24 Count (Packing May Vary)
ALKA-SELTZER PLUS$9.164.7★5,815 rev
Alka-Seltzer Cold Cold & Sinus Max Strength Fast Gels Medicine Multi-Symptom Relief Body Aches and Pains Sinus Pressure Congestion Relief 24 Count (Packaging May Vary)
ALKA-SELTZER PLUS$9.344.7★1,706 rev
Alka-Seltzer Cold Cold & Sinus Max Strength Day/Night Fast Gels Medicine Multi-Symptom Relief Body Aches and Pains Sinus Pressure Congestion Relief 24 Count (Packaging May Vary)
ALKA-SELTZER PLUS$9.224.8★2,308 rev
HealthA2Z Cold & Allergy Relief Chlorpheniramine Maleate & Phenylephrine HCL Dye Free 24 Tablets x 3pack (72 Tablets)
HealthA2Z$8.014.7★536 rev
Alka-Seltzer Plus Severe Cold - Sparkling Original Powerfast Fizz Effervescent Common Cold Tablets Sinus Congestion Runny Nose and Dry Cough 36CT Packaging May Vary
ALKA-SELTZER PLUS$11.944.8★3,740 rev
Newest
by launch dateHealthA2Z Cold & Allergy Relief Chlorpheniramine Maleate & Phenylephrine HCL Dye Free 24 Tablets x 3pack (72 Tablets)
HealthA2Z$8.01536 rev
Alka-Seltzer Cold Cold & Cough Max Strength Fast Dissolve Tablets Cough Medicine Multi-Symptom Relief Body Aches and Pains Congestion Relief Citrus Flavor 24 Count (Packaging May Vary)
ALKA-SELTZER PLUS$9.132,396 rev
Alka-Seltzer Plus Severe Cold & Flu Medicine Citrus Effervescent Tablets Nasal & Sinus Congestion Sneezing Runny Nose Cough Sore Throat 24 Count Packaging May Vary
ALKA-SELTZER PLUS$9.185,190 rev
Alka-Seltzer Plus Severe Cold & Cough Medicine For Adults PowerFast Fizz Citrus Effervescent Tablets Fast Relief of Headache Sore Throat Nasal & Sinus Congestion Runny Nose & Fever 48ct
ALKA-SELTZER PLUS$17.432,396 rev
Alka-Seltzer Plus Severe Cold - Sparkling Original Powerfast Fizz Effervescent Common Cold Tablets Sinus Congestion Runny Nose and Dry Cough 36CT Packaging May Vary
ALKA-SELTZER PLUS$11.943,740 rev
Trending
90-day click momentumAlka-Seltzer Plus Severe Cold - Sparkling Original Powerfast Fizz Effervescent Common Cold Tablets Sinus Congestion Runny Nose and Dry Cough 36CT Packaging May Vary
ALKA-SELTZER PLUS$11.944.8★
Alka-Seltzer Plus Severe Cold & Cough Medicine For Adults PowerFast Fizz Citrus Effervescent Tablets Fast Relief of Headache Sore Throat Nasal & Sinus Congestion Runny Nose & Fever 48ct
ALKA-SELTZER PLUS$17.434.8★
Alka-Seltzer Plus Maximum Strength Cough Mucus & Congestion Powermax Liquid Gels Fast and Effective Chest Congestion Relief Cough Suppressant For Adults and Children 12 Years and Older 24 Count
ALKA-SELTZER PLUS$9.174.7★
Advil Allergy and Congestion Relief Tablets Pain Reliever Fever Reducer and Allergy Relief with Ibuprofen Phenylephrine HCl and Chlorpheniramine Maleate 4 mg - 20 Coated Tablets
Advil$9.524.7★
Alka-Seltzer Cold Cold & Sinus Max Strength Day/Night Fast Gels Medicine Multi-Symptom Relief Body Aches and Pains Sinus Pressure Congestion Relief 24 Count (Packaging May Vary)
ALKA-SELTZER PLUS$9.224.8★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -13.5% search growth over the last 90 days.Peak months: Jul, Aug · busiest ÷ quietest = 2.5×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Best cold and flu medicine on the market”
“Very effective”
“Excellent product”
“Very affordable”
“They really helped with sinus congestion”
“Allergies gone”
“As advertised”
“Good taste, helps with indigestion”
“and helps stop the drip that can make you cough”
“Excellent day-time med when you need to stay awake”
What buyers complain about
“Advil allergy and congestion”
“HUGE capsules”
“Over priced”
“But hard to swallow”
“did nothing for a bad cold”
“this medicine made me feel 30% day 1 just start taking it”
“tastes awful”
“barely worked”
“Hard to fine”
“It does make me a little tired so please do not operate heavy machinery while taking this medication”