balsam fir essential oil
Worth a lookShows low returns (1.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.3%return rate — above 6% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Great$16.45avg listing price — sweet spot $15–$100
Price range
Great$5.45–$53.41cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.4%search→purchase rate — share of searches ending in a sale
Competition
Great39%top-5 click share — an open shelf
Brand share
Great59%top-5 brand share — no brand owns this niche
Review moat
Good1,105.48avg incumbent reviews — the moat a new listing must climb
Market size
Okay$134K$134K/yr · 110K searches
Growth
Bad-14.3%90-day search growth — must beat 0% to launch
Competition
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.Brands
25 falling
Sellers
61
Top-5 brand share
59%
Open market
34%
- SVA ORGANICS21%
- Sun Essential Oils11%
- NOW Foods9%
- Plant Therapy9%
- gm gumili9%
- Air-Scent7%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 44 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Fir Needle (Large 4 Ounce) Best Essential Oil
Sun Essential Oils$11.564.0★938 rev
SVA Fir Balsam Essential Oil Organic 4 Fl Oz 100% Natural Organic Fir Oil - for Diffuser Hair Care Face Skin Care Aromatherapy Scalp and Body Massage Soap and Candle Making with Dropper
SVA ORGANICS$29.153.8★577 rev
SVA Fir Needle Essential Oil 4 Fl Oz 100% Natural Fir Needle Oil - for Diffuser Hair Care Face Skin Care Aromatherapy Scalp and Body Massage Soap and Candle Making with Dropper
SVA ORGANICS$19.584.4★1,153 rev
GM Gumili Balsam Fir Needle Essential Oil Scent Oil for Home Crafts Household Holiday - 30ml/1 fl oz
gm gumili$7.413.6★171 rev
AirScent Fresh Cut Balsam Fir Diffuser Oil - Christmas Tree Scent - 10 mL
Air-Scent$9.494.6★609 rev
Newest
by launch date
AKARZ 100ml Balsam Fir Essential Oil Natural Balsam Fir Oil Pure for Candle Making DIY Skincare Products Massage Home Spa Relaxation
AKARZ$19.894 rev
LOTUSJOY 100% Pure Organic Balsam Fir Essential Oil 0.34 Fl Oz Natural Balsam Fir Oil in Amber Glass Bottle with Dropper for Diffuser Massage Skin Care DIY
LOTUSJOY$12.3116 rev
LOTUSJOY 100% Pure Organic Fir Needle Essential Oil 0.34 Fl Oz Natural Fir Needle Oil in Amber Glass Bottle with Dropper for Diffuser Massage Skin Care DIY
LOTUSJOY$12.405 rev
MAYJAM Pine Needles Essential Oil - 1.01 Fl.oz - Premium Grade Essential Oils for Home Diffusers Skin Care - Pine Needles Oil for Soap Candle Making Scent
MAYJAM$5.4517,844 rev
SU JUABA 4 Fl Oz Pine Needle Essential Oil Aromatherapy Oil for Diffuser Skin Hair Candle & Soap Making - 118ML
SU JUABA$9.17276 rev
Trending
90-day click momentumAKARZ 100ml Balsam Fir Essential Oil Natural Balsam Fir Oil Pure for Candle Making DIY Skincare Products Massage Home Spa Relaxation
AKARZ$19.895.0★
Edens Garden Fir- Silver Essential Oil- 100% Pure Premium Grade Undiluted Natural Therapeutic Aromatherapy The Best for Diffuser Candle Laundry Humidifiers 10 ml (.33 fl oz)
Edens Garden$14.194.6★
Now Foods Balsam Fir Needle Oil - 1 oz.
NOW Foods$14.244.2★
Ingrown Hair Oil for Bikini Line Underarms Legs & More Soothes Razor Bumps Prevents Ingrowns Reduces Redness & Irritation Jojoba Clary Sage & Tea Tree 14mL
Fur$27.184.4★
Greenwood Essential Peru Balsam Essential Oil (Myroxylon pereirae) Pure | Viscous Texture | Rich Aroma | Unisex | All Skin Types |Natural Extract Steam Distilled 30ml (1 oz)
Greenwood Essential$11.314.1★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -14.3% search growth over the last 90 days.Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 7.9×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Long lasting scent”
“I find this brand very reliable with the quality”
“Economical”
“Diffuser”
“As advertised”
“Great to use year round”
“It is effective”
“Really strong”
“This product makes my skin super soft”
“Excellent flea repellent”
What buyers complain about
“Awful Smell”
“Waste of money”
“TINY bottle”
“this item is way overpriced and of bad quality, small bottle and barely has a scent”
“Not strong enough”
“it smelled nothing like it was described”
“does not last at all”
“Fur Oil”
“sadly didnt do its job”
“Looks used”