baby bubble bath
Skip it36/100a concentrated shelf (top 5 take 88% of clicks) — baby bubble bath doesn't clear our bar today.
Market/yr
$184K
Growth (1y)
+117.5%
Products
9
Brands
5
was 8 a year ago
Sellers
58
Price range
$4.08–$11.64
Returns
0.3%
Rating
4.6★
Skip it
Scored 36/100 across market size, growth, competition, quality gap, and returns.
Demand
Weekly Amazon search volume, last 104 weeks — +117.5% year over year.Seasonality
Monthly demand index across the year — 1.00 is average.Peak months: Apr, Aug, Oct, Nov · busiest ÷ quietest = 3.7×
Competition
- Aveeno Baby72%
- The Honest Company17%
- Mr. Bubble4%
- TruKid3%
- Johnson's Baby3%
- Other0%
The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack. 5 brands and 58 sellers compete here.
Brands
5 falling
was 8 a year ago
Sellers
58
Top 5 brand share
100%
Product shelf
All 9 tracked products in this niche.

Aveeno Kids Bubble Bath Sensitive Skin 19.2 Ounce
Aveeno Baby
$8.374.6★1,110 reviews

Aveeno Baby Sensitive Skin Bubble Bath with Oat Extract Gently Cleanses and Leaves Skin Feeling Hydrated Tear-Free Formula Hypoallergenic Paraben- Phthalate- Soap- & Dye-Free 19.2 fl. Oz
Aveeno Baby
$7.054.6★2,199 reviews

The Honest Company Foaming Bubble Bath Gentle for Baby Naturally Derived Tear-free Hypoallergenic Fragrance Free Sensitive 12 fl oz
The Honest Company
$10.794.7★35,679 reviews

The Honest Company Foaming Bubble Bath & Baby Wash Tear-Free Hypoallergenic Natural Formula Lavender Calm Scent 12 fl oz
The Honest Company
$10.874.7★35,679 reviews

Mr. Bubble Extra Gentle Bubble Bath - Hypoallergenic Tear Free Bubble Bath Solution Perfect for Sensitive Skin (Pack of 2 Bottles 16 fl oz Each)
Mr. Bubble
$10.554.7★5,357 reviews

TruKid Bubble Podz Bubble Bath for Kids Toddlers & Babies NEA-Accepted for Eczema Gentle Refreshing Colloidal Oatmeal Bath Bomb for Sensitive Skin pH Balanced Tear Free Unscented (10 Podz)
TruKid
$11.574.5★13,452 reviews

Johnsons Baby Fluffy Bubbles Bubble Bath No More Tears Gently Cleanses Delicate Skin Without Feeling Dry Hypoallergenic No Added Parabens Sulfates & Dyes 13.6 fl. oz
Johnson's Baby
$4.084.5★3,578 reviews

Aveeno Baby Nighttime Calming Comfort Bath Baby Body Wash for Skin & Hair with Natural Oat Extract Soothing Lavender & Vanilla Scent Tear-Free Formula No Added Parabens & Phthalates 18 Fl Oz
Aveeno Baby
$10.814.8★11,919 reviews
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“No funny smell”
“Honest is a great brand over all”
“Great for sensitive skin”
“Soft”
“does not irritate the skin at all”
“Great for skin”
“Good affordable by”
“not full of toxic chemicals”
“Does the job”
“Works good”
What buyers complain about
“weak scent”
“She would itch”
“Not as good as I thought hardly Any bubbles”
“a total bubble fail”
“Not worth it”
“On top of that it burns the eyes”
“The product feels misleadingly marketed toward people trying to make cleaner choices”
“it just doesn't perform”
“It overly dried my toddlers skin”
“Too pricey and watery”
Top return reasons
- Leak-Proof34%
- Smell19%
- Advertised Vs Actual Product13%
- Value For Money8%
- Size-Overall7%
- Sensitivity-Overall2%
- Functionality-Overall2%
- Ingredients-Overall2%
- Age Suitability1%
- Product Condition1%
