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b12 shots

Skip it48/100

a small market ($116K/yr) — b12 shots doesn't clear our bar today.

Market/yr

$116K

Growth (1y)

+134.4%

Products

24

Brands

13

was 15 a year ago

Sellers

370

Price range

$7.68–$54.19

Returns

0.0%

Rating

4.4★

48/100

Skip it

Scored 48/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
6
×0.30
Growth
69
×0.30
Competition
54
×0.20
Quality gap
47
×0.10
Returns
100
×0.10

Demand

Weekly Amazon search volume, last 104 weeks — +134.4% year over year.
14K7KSpike '24Spike '25Prime Day '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

Seasonality

Monthly demand index across the year — 1.00 is average.

Peak months: Mar, Apr · busiest ÷ quietest = 6.6×

Competition

33%STACKER 2
  • STACKER 233%
  • BASED BOX18%
  • NOW Foods17%
  • VITBOOST8%
  • Designs for Health6%
  • Neurobion5%
  • Other (7 brands)12%

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them. 13 brands and 370 sellers compete here.

Brands

13 falling

was 15 a year ago

Sellers

370

Top 5 brand share

83%

#ProductBrandPriceRatingReviewsClick shareTrend
1
NOW Foods B-12 10 000mcg Shots 0.5 ounce 12 Count Box Mixed BerryNOW Foods B-12 10 000mcg Shots 0.5 ounce 12 Count Box Mixed Berry
NOW Foods$15.714.4★62817%rising
2
Stacker 2 Pink Lemonade B12 Energy Shot 2oz (12 Pack)Stacker 2 Pink Lemonade B12 Energy Shot 2oz (12 Pack)
STACKER 2$18.364.4★64811%flat
3
Stacker 2 Vitamin B Complex B12 B6 B3 Liquid Energy Shots - Vegansafe & Vegan Cyanocobalamin 10 000% DRV - B-6 Pyridoxine 40mg - B3 Niacinamide (Niacin) 20mg - BASED BOX Bundle Pack (2oz Pack of 24)Stacker 2 Vitamin B Complex B12 B6 B3 Liquid Energy Shots - Vegansafe & Vegan Cyanocobalamin 10 000% DRV - B-6 Pyridoxine 40mg - B3 Niacinamide (Niacin) 20mg - BASED BOX Bundle Pack (2oz Pack of 24)
BASED BOX$42.774.5★31211%falling
4
VITBOOST Vegan Liquid B-12 Drops 60 x 5000 mcg Extra Strength Raspberry Flavored Vitamin B12 Liquid Methylcobalamin sublingual Supplement | Designed to Maximize Absorption & Energy | Gluten FreeVITBOOST Vegan Liquid B-12 Drops 60 x 5000 mcg Extra Strength Raspberry Flavored Vitamin B12 Liquid Methylcobalamin sublingual Supplement | Designed to Maximize Absorption & Energy | Gluten Free
VITBOOST$18.984.6★11,5918%falling
5
Stacker 2 Vitamin B Complex B12 B6 B3 Liquid Energy Shots - Acai & Pomegranate - Cyanocobalamin 10 000% DRV - B-6 Pyridoxine 40mg - B3 Niacinamide (Niacin) 20mg - BASED BOX Bundle (2oz Pack of 36)Stacker 2 Vitamin B Complex B12 B6 B3 Liquid Energy Shots - Acai & Pomegranate - Cyanocobalamin 10 000% DRV - B-6 Pyridoxine 40mg - B3 Niacinamide (Niacin) 20mg - BASED BOX Bundle (2oz Pack of 36)
BASED BOX$54.194.5★3127%falling
6
Stacker 2 Pink Lemonade B12 Energy Shot 2oz (Pack of 24)Stacker 2 Pink Lemonade B12 Energy Shot 2oz (Pack of 24)
STACKER 2$32.784.8★607%falling
7
Stacker 2 Blue Raspberry B12 Energy Shot (12 Pack)Stacker 2 Blue Raspberry B12 Energy Shot (12 Pack)
STACKER 2$18.784.5★6675%falling
8
Stacker 2 Blue Raspberry B12 Energy Shot 2oz (Pack of 24)Stacker 2 Blue Raspberry B12 Energy Shot 2oz (Pack of 24)
STACKER 2$31.974.5★1084%falling
9
Designs for Health B12 Tricobalamin Lozenges - 3000mcg Triple B12 Quick Dissolve Tablets with Methylcobalamin Adenosylcobalamin + Hydroxocobalamin - Natural Orange Flavor (60 Lozenges)Designs for Health B12 Tricobalamin Lozenges - 3000mcg Triple B12 Quick Dissolve Tablets with Methylcobalamin Adenosylcobalamin + Hydroxocobalamin - Natural Orange Flavor (60 Lozenges)
Designs for Health$46.294.8★2994%rising
10
Neurobion Forte Vitamin B12 Methylcobalamin B6 B2 Niacin Liquid Shots Daily Energy & Nervous System Support Complex Easy Oral Drinkable10 VialsNeurobion Forte Vitamin B12 Methylcobalamin B6 B2 Niacin Liquid Shots Daily Energy & Nervous System Support Complex Easy Oral Drinkable10 Vials
Neurobion$22.794.7★5,2043%flat
11
Designs for Health Trifolamin B12 + Folate Lozenges - 3000mcg B12 (Three Forms) + MTHF Methylfolate Supplement - Delicious Orange Flavor Fast-Dissolve Tablets (60 Lozenges)Designs for Health Trifolamin B12 + Folate Lozenges - 3000mcg B12 (Three Forms) + MTHF Methylfolate Supplement - Delicious Orange Flavor Fast-Dissolve Tablets (60 Lozenges)
Designs for Health$50.204.7★3923%rising
12
B12 Solution 5mL 6 Pack - Daily Nutrient Support for Energy & Vitality Balanced Formula with Sodium ChlorideB12 Solution 5mL 6 Pack - Daily Nutrient Support for Energy & Vitality Balanced Formula with Sodium Chloride
Generic$19.923.8★112%rising
13
Stacker 2 Energy Shots Grape Flavor 2oz. Shots (24 Bottles)Stacker 2 Energy Shots Grape Flavor 2oz. Shots (24 Bottles)
STACKER 2$30.564.3★1272%flat
14
Neurobion Extra Forte B12 10 000 mcg Liquid Dietary Supplement - High Potency B Complex Drinkable Oral Vials for Extreme Energy Support Complex Easy Oral Drinkable10 VialsNeurobion Extra Forte B12 10 000 mcg Liquid Dietary Supplement - High Potency B Complex Drinkable Oral Vials for Extreme Energy Support Complex Easy Oral Drinkable10 Vials
Neurobion$33.704.6★3,3742%falling
15
Carlyle Vitamin B12 Sublingual Liquid Drops | 10 000 mcg | 2 fl oz | as Cyanocobalamin and Methylcobalamin | Vegetarian Non-GMO and Gluten FreeCarlyle Vitamin B12 Sublingual Liquid Drops | 10 000 mcg | 2 fl oz | as Cyanocobalamin and Methylcobalamin | Vegetarian Non-GMO and Gluten Free
Carlyle$9.724.6★2,9352%rising

Product shelf

All 24 tracked products in this niche.

NOW Foods B-12 10 000mcg Shots 0.5 ounce 12 Count Box Mixed Berry

NOW Foods B-12 10 000mcg Shots 0.5 ounce 12 Count Box Mixed Berry

NOW Foods

$15.714.4★628 reviews

Stacker 2 Pink Lemonade B12 Energy Shot 2oz (12 Pack)

Stacker 2 Pink Lemonade B12 Energy Shot 2oz (12 Pack)

STACKER 2

$18.364.4★648 reviews

Stacker 2 Vitamin B Complex B12 B6 B3 Liquid Energy Shots - Vegansafe & Vegan Cyanocobalamin 10 000% DRV - B-6 Pyridoxine 40mg - B3 Niacinamide (Niacin) 20mg - BASED BOX Bundle Pack (2oz Pack of 24)

Stacker 2 Vitamin B Complex B12 B6 B3 Liquid Energy Shots - Vegansafe & Vegan Cyanocobalamin 10 000% DRV - B-6 Pyridoxine 40mg - B3 Niacinamide (Niacin) 20mg - BASED BOX Bundle Pack (2oz Pack of 24)

BASED BOX

$42.774.5★312 reviews

VITBOOST Vegan Liquid B-12 Drops 60 x 5000 mcg Extra Strength Raspberry Flavored Vitamin B12 Liquid Methylcobalamin sublingual Supplement | Designed to Maximize Absorption & Energy | Gluten Free

VITBOOST Vegan Liquid B-12 Drops 60 x 5000 mcg Extra Strength Raspberry Flavored Vitamin B12 Liquid Methylcobalamin sublingual Supplement | Designed to Maximize Absorption & Energy | Gluten Free

VITBOOST

$18.984.6★11,591 reviews

Stacker 2 Vitamin B Complex B12 B6 B3 Liquid Energy Shots - Acai & Pomegranate - Cyanocobalamin 10 000% DRV - B-6 Pyridoxine 40mg - B3 Niacinamide (Niacin) 20mg - BASED BOX Bundle (2oz Pack of 36)

Stacker 2 Vitamin B Complex B12 B6 B3 Liquid Energy Shots - Acai & Pomegranate - Cyanocobalamin 10 000% DRV - B-6 Pyridoxine 40mg - B3 Niacinamide (Niacin) 20mg - BASED BOX Bundle (2oz Pack of 36)

BASED BOX

$54.194.5★312 reviews

Stacker 2 Pink Lemonade B12 Energy Shot 2oz (Pack of 24)

Stacker 2 Pink Lemonade B12 Energy Shot 2oz (Pack of 24)

STACKER 2

$32.784.8★60 reviews

Stacker 2 Blue Raspberry B12 Energy Shot (12 Pack)

Stacker 2 Blue Raspberry B12 Energy Shot (12 Pack)

STACKER 2

$18.784.5★667 reviews

Stacker 2 Blue Raspberry B12 Energy Shot 2oz (Pack of 24)

Stacker 2 Blue Raspberry B12 Energy Shot 2oz (Pack of 24)

STACKER 2

$31.974.5★108 reviews

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall16%

“Tastes great, arrived in perfect condition”

Energy Level15%

“Energy boost”

Quality-Overall15%

“EXCELLENT PRODUCT”

Vitamin12%

“The vitamin tastes good”

Ease Of Use5%

“EASY TO USE”

Value For Money4%

“Good price”

Flavor4%

“The flavor is very yummy”

Advertised Vs Actual Product3%

“Just as advertised”

Efficiency3%

“Works as good as injections”

Absorbency1%

“Easily Absorbed”

What buyers complain about

Taste-Overall31%

“taste is a bit strong”

Smell12%

“Strong odor”

Energy Level4%

“Barely get energy”

Functionality-Overall4%

“It doesnt do for you”

Leak-Proof3%

“leaks”

Vitamin3%

“The worst B-vitamins I have ever taken”

Dosage3%

“Difficult to read the dosage because of the dark coloring”

Value For Money3%

“Not really worth it”

Flavor2%

“the flavor of this one is very unpleasant”

Side Effects2%

“Side effects”

Top return reasons

  • Taste-Overall23%
  • Leak-Proof17%
  • Functionality-Overall17%
  • Advertised Vs Actual Product9%
  • Smell7%
  • Value For Money6%
  • Vitamin6%
  • Calcium3%
  • Size-Overall3%
  • Dosage3%

Data scraped July 8, 2026 · Marketplace baseline: 4.4★ avg rating · $22.71 median price · 2.2% median returns across 13,812 tracked niches.