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atlas protein bars

Worth a look56/100

atlas protein bars shows low returns (0.0%), but a small market ($280K/yr) keeps it on the watch list.

Market/yr

$280K

Growth (1y)

+196.8%

Products

29

Brands

12

was 9 a year ago

Sellers

593

Price range

$14.89–$87.11

Returns

0.0%

Rating

4.2★

56/100

Worth a look

Scored 56/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
14
×0.30
Growth
76
×0.30
Competition
62
×0.20
Quality gap
69
×0.10
Returns
100
×0.10

Demand

Weekly Amazon search volume, last 102 weeks — +196.8% year over year.
57K28KSpike '24Spike '25Prime Day '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

Seasonality

Monthly demand index across the year — 1.00 is average.

Peak months: Jan, Feb, Mar · busiest ÷ quietest = 4.7×

Competition

54%Atlas Protein Bar
  • Atlas Protein Bar54%
  • Transparent Labs26%
  • PRIMA ANCESTRAL PROTEIN BAR3%
  • RXBAR3%
  • ALOHA2%
  • Jacob2%
  • Other (6 brands)11%

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them. 12 brands and 593 sellers compete here.

Brands

12 rising

was 9 a year ago

Sellers

593

Top 5 brand share

87%

#ProductBrandPriceRatingReviewsClick shareTrend

Product shelf

All 29 tracked products in this niche.

Atlas Real Food High Protein Bars 20g Protein 1g Sugar Clean Ingredients High Fiber Low Sugar Snack Bar No Seed Oils No Artificial Sweeteners (Peanut Butter Chocolate Chip 12 Count)

Atlas Real Food High Protein Bars 20g Protein 1g Sugar Clean Ingredients High Fiber Low Sugar Snack Bar No Seed Oils No Artificial Sweeteners (Peanut Butter Chocolate Chip 12 Count)

Atlas Protein Bar

$31.024.2★1,056 reviews

Transparent Labs Protein+ Bars - Whole-Food Protein Bars w/ 15g+ Grass-Fed Whey & Egg Whites Protein Natural Peanut & Almond Butter No Artificial Sweeteners - Peanut Butter Chocolate Chip 12 Bars

Transparent Labs Protein+ Bars - Whole-Food Protein Bars w/ 15g+ Grass-Fed Whey & Egg Whites Protein Natural Peanut & Almond Butter No Artificial Sweeteners - Peanut Butter Chocolate Chip 12 Bars

Transparent Labs

$40.034.6★37 reviews

Atlas Real Food High Protein Bars 20g Protein 1g Sugar Clean Ingredients High Fiber Low Sugar Snack Bar No Seed Oils No Artificial Sweeteners (Variety 12 Count)

Atlas Real Food High Protein Bars 20g Protein 1g Sugar Clean Ingredients High Fiber Low Sugar Snack Bar No Seed Oils No Artificial Sweeteners (Variety 12 Count)

Atlas Protein Bar

$36.024.5★213 reviews

Atlas Real Food High Protein Bars 20g Protein 1g Sugar Clean Ingredients High Fiber Low Sugar Snack Bar No Seed Oils No Artificial Sweeteners (Salted Peanut Butter 12 Count)

Atlas Real Food High Protein Bars 20g Protein 1g Sugar Clean Ingredients High Fiber Low Sugar Snack Bar No Seed Oils No Artificial Sweeteners (Salted Peanut Butter 12 Count)

Atlas Protein Bar

$34.864.3★133 reviews

Transparent Labs Grass-Fed Whey Protein Isolate - Naturally Flavored Gluten Free Whey Protein Powder with 28g of Protein per Serving & 9 Amino Acids - 30 Servings Milk Chocolate

Transparent Labs Grass-Fed Whey Protein Isolate - Naturally Flavored Gluten Free Whey Protein Powder with 28g of Protein per Serving & 9 Amino Acids - 30 Servings Milk Chocolate

Transparent Labs

$59.574.7★1,682 reviews

Atlas Real Food Protein Bar 20g Clean Protein 1g Sugar No Seed Oils No Artificial Sweeteners (Variety 12 Count)

Atlas Real Food Protein Bar 20g Clean Protein 1g Sugar No Seed Oils No Artificial Sweeteners (Variety 12 Count)

Atlas Protein Bar

$31.933.7★1,608 reviews

Transparent Labs Protein+ Bars - Whole-Food Protein Bars w/ 15g+ Grass-Fed Whey & Egg Whites Protein Natural Peanut & Almond Butter No Artificial Sweeteners - Sea Salt Brownie 12 Bars

Transparent Labs Protein+ Bars - Whole-Food Protein Bars w/ 15g+ Grass-Fed Whey & Egg Whites Protein Natural Peanut & Almond Butter No Artificial Sweeteners - Sea Salt Brownie 12 Bars

Transparent Labs

$39.994.6★26 reviews

Atlas Real Food Protein Bar 20g Clean Protein 1g Sugar No Seed Oils No Artificial Sweeteners (Dark Chocolate Almond 12 Count)

Atlas Real Food Protein Bar 20g Clean Protein 1g Sugar No Seed Oils No Artificial Sweeteners (Dark Chocolate Almond 12 Count)

Atlas Protein Bar

$32.253.8★833 reviews

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall28%

“Delicious and healthy”

Nutritional Content22%

“High protein”

Flavor9%

“Decent flavor”

Quality-Overall6%

“Great product as good as expected”

Ingredients-Overall5%

“Amazing ingredients”

Texture/Consistency-Overall2%

“The texture is smooth”

Value For Money2%

“Good value for the money”

Sweetness2%

“not overly sweet”

Health Benefits-Overall2%

“And it makes me happy that they are so healthy”

Ease Of Chewing/Swallowing2%

“Good chew to them”

What buyers complain about

Taste-Overall23%

“Chemical taste”

Value For Money6%

“Too expensive”

Flavor6%

“the weird flavor”

Nutritional Content6%

“no nutritional information”

Texture/Consistency-Overall6%

“Disgusting texture”

Moist/Dry3%

“So dry”

Ingredients-Overall3%

“along with many other harmful ingredients”

Ease Of Chewing/Swallowing3%

“is very hard to swallow”

Artificial Sweeteners2%

“Artificial sweeteners and flavoring”

Sweetness2%

“Not sweet”

Top return reasons

  • Taste-Overall32%
  • Flavor11%
  • Ingredients-Overall9%
  • Advertised Vs Actual Product7%
  • Value For Money5%
  • Hard Feel5%
  • Stale/Rotten/Spoiled5%
  • Nutritional Content4%
  • Quality-Overall3%
  • Storage Temperature2%

Data scraped July 8, 2026 · Marketplace baseline: 4.4★ avg rating · $22.65 median price · 2.2% median returns across 14,117 tracked niches.