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atkins protein chips

Skip it28/100

a concentrated shelf (top 5 take 100% of clicks) — atkins protein chips doesn't clear our bar today.

Market/yr

$165K

Growth (1y)

+13.2%

Products

4

Brands

1

was 3 a year ago

Sellers

7

Price range

$9.04–$25.30

Returns

0.0%

Rating

4.5★

28/100

Skip it

Scored 28/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
8
×0.30
Growth
39
×0.30
Competition
0
×0.20
Quality gap
40
×0.10
Returns
100
×0.10

Demand

Weekly Amazon search volume, last 96 weeks — +13.2% year over year.
212K106KSpike '24Black Friday '24Spike '25Prime Day '25Spike '26Sep '24Dec '24Apr '25Aug '25Nov '25Mar '26

Seasonality

Monthly demand index across the year — 1.00 is average.

Peak months: Jul, Aug · busiest ÷ quietest = 66.4×

Competition

100%Quest
  • Quest100%

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack. 1 brands and 7 sellers compete here.

Brands

1 falling

was 3 a year ago

Sellers

7

Top 5 brand share

100%

Product shelf

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall40%

“Absolutely delicious”

Nutritional Content26%

“an easy way to get some protein”

Flavor16%

“true to flavors”

Quality-Overall2%

“Loved the variety”

Value For Money1%

“cheaper than Wal-Mart”

Sour1%

“sour cream variety”

Blend/Ratio1%

“Great combination, the crackers were a nice addition to this combo”

Assembly/Installation1%

“Very easy to install”

Texture/Consistency-Overall1%

“They still have the texture I like as well”

Ease Of Use0%

“Its a convenient option for a quick”

What buyers complain about

Value For Money21%

“Little pricey”

Taste-Overall14%

“Taste horrible”

Salt Content10%

“Sodium is a bit high and additives”

Flavor7%

“I don't like a strong protein flavor or grainy texture”

Stale/Rotten/Spoiled5%

“Completely stale”

Nutritional Content4%

“Not as healthy as you think”

Texture/Consistency-Overall4%

“the texture terrible”

Durability2%

“only lasted for a weekend lmao oops”

Ease Of Chewing/Swallowing1%

“hard to eat because texture is off”

Ingredients-Overall1%

“So I know these are not necessarily the purest ingredients”

Top return reasons

  • Flavor37%
  • Taste-Overall17%
  • Salt Content13%
  • Size-Overall7%
  • Value For Money7%
  • Functionality-Overall7%
  • Quality-Overall7%
  • Stale/Rotten/Spoiled7%

Data scraped July 8, 2026 · Marketplace baseline: 4.4★ avg rating · $22.72 median price · 2.2% median returns across 14,725 tracked niches.