ashwagandha
Launch it71/100ashwagandha clears our launch bar: a $24.3M/yr market growing +64.8% with returns at 0.0%.
Market/yr
$24.3M
Growth (1y)
+64.8%
Products
36
Brands
27
was 20 a year ago
Sellers
611
Price range
$6.51–$48.26
Returns
0.0%
Rating
4.6★
Launch it
Scored 71/100 across market size, growth, competition, quality gap, and returns.
Demand
Weekly Amazon search volume, last 104 weeks — +64.8% year over year.Seasonality
Monthly demand index across the year — 1.00 is average.No pronounced peak months · busiest ÷ quietest = 1.3×
Competition
- Nutricost18%
- Futurebiotics12%
- NaturaLife Labs10%
- Goli7%
- NOW Foods5%
- Youtheory5%
- Other (21 brands)42%
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them. 27 brands and 611 sellers compete here.
Brands
27 rising
was 20 a year ago
Sellers
611
Top 5 brand share
53%
Product shelf
All 36 tracked products in this niche.
Nutricost Ashwagandha Herbal Supplement 600mg 120 Capsules - Vegetarian Non-GMO Gluten Free Ashwagandha Root
Nutricost
$14.524.6★7,600 reviews
Futurebiotics Ashwagandha Extra Strength Stress & Mood Support 100 Capsules
Futurebiotics
$9.754.6★13,430 reviews
NaturaLife Labs Organic Ashwagandha 2100 mg per Serving Full Spectrum Root Powder and Standardized Extract (Withanolides) 100 Capsules Vegan Non-GMO Gluten-Free
NaturaLife Labs
$16.314.5★52,632 reviews
Goli Ashwagandha & Vitamin D Gummy - 60 Count - Mixed Berry KSM-66 Vegan Plant Based Non-GMO Gluten-Free & Gelatin Free Relax. Restore. Unwind Pack of 1
Goli
$14.424.5★63,522 reviews
Nutricost KSM-66 Ashwagandha Root Extract 600mg 60 Veggie Caps - 5% Withanolides - with BioPerine - Full-Spectrum Root Extract
Nutricost
$14.644.6★4,018 reviews
Himalaya Organic Ashwagandha Root 60 Day Supply - Herbal Adrenal Support Supplements for Stress Relief and Energy Support - USDA Organic Non-GMO Vegan Gluten Free No Additives 670 mg 60 Caplets
Himalaya
$19.924.6★13,127 reviews
Youtheory Ashwagandha - with Organic KSM-66 Ashwagandha - Herbal Blend to Support Stress Relief & Energy Levels* - Helps Support Mood* - 60 Vegetarian Capsules (30-Day Supply)
Youtheory
$16.134.7★5,771 reviews
THORNE - Ashwagandha - Highly Concentrated Shoden - Calming Stress Support for Women & Men - Supports Daytime Energy Mental Clarity & Optimal Immune Function* - Third-Party Certified - 30 Capsules
THORNE
$21.424.6★523 reviews
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Very helpful product”
“Great for relieving stress”
“Helps me sleep”
“Good taste”
“Very affordable”
“Excellent vitamin”
“It makes me feel relaxed”
“Works Perfectly”
“It sure works”
“Definitely helps with mood”
What buyers complain about
“Couldnt sleep”
“Bad side effects”
“Horrible taste”
“No results”
“Be careful on the dosage”
“Cause anxiety”
“Caused severe stomach pain and headaches”
“waste of money”
“Allergic reaction”
“For the price of this product the quality is not worth it”
Top return reasons
- Functionality-Overall15%
- Dosage12%
- Ingredients-Overall8%
- Advertised Vs Actual Product6%
- Side Effects6%
- Sleep Quality5%
- Certifications5%
- Leak-Proof5%
- Contamination3%
- Vitamin3%