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aciclovir crema

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Soft demand (-18.1% this quarter) — this niche doesn't clear our bar today.

Market size 27Growth 16Conversion 55Competition 19Returns 100Price range 59Avg price 80Brand share 46Review moat 34Quality gap 52

Returns

Incredible0.0%

return rate — above 6% kills the launch gate

Avg price

Great$16.98

avg listing price — sweet spot $15–$100

Price range

Good$4.62–$30.16

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good4.6%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Review moat

Okay3,129.73

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$117K

$117K/yr · 150K searches

Competition

Bad77%

top-5 click share — a locked-up shelf

Growth

Bad-18.1%

90-day search growth — must beat 0% to launch

Competition

The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.

Brands

10 rising

Sellers

51

Top-5 brand share

77%

Open market

17%

  • Cicloferon43%
  • FemiClear10%
  • Roycederm9%
  • Terramed Just Think Comfort7%
  • Cosette Pharmaceuticals7%
  • Herstat6%
  • Open — no brand owns it (4 brands, 17%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$17K30%$35K45%$52K60%$70K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

Demand

Weekly Amazon search volume, last 44 weeks — -18.1% search growth over the last 90 days.
4K3KSpike '26Sep '25Oct '25Dec '25Feb '26Mar '26May '26

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Efficiency16%

“Works Well”

Quality-Overall14%

“Overall, this is a good product to have on hand”

Value For Money11%

“Great value”

Advertised Vs Actual Product8%

“actually works as said”

Cold Relief8%

“Helps with cold sore”

Pain Relief-Overall5%

“No pain at all”

Ease Of Use3%

“Easy to remove”

Allergies3%

“no irritation at all”

Itch Relief3%

“Helps with itch”

Smell2%

“No smell and easy to use”

What buyers complain about

Functionality-Overall12%

“Not effective”

Allergies10%

“I must be allergic”

Adhesion/Stickiness9%

“They're very sticky”

Pain Relief-Overall7%

“It was so painful”

Smell7%

“The smell is a bit on the petroleum side”

Value For Money6%

“Little Pricey”

Size-Overall4%

“Way too big”

Ease Of Use3%

“Very hard to use”

Ease Of Application3%

“Difficult to remove from applicator so dont even know how well it would apply outside of the crease area”

Thickness2%

“The cream is like a thick face cream in consistency”

Top return reasons

Advertised Vs Actual Product50%
Functionality-Overall50%