smart power strip
Worth a lookShows a sweet-spot price point ($27.75 avg), but a deep review moat (5,127 avg reviews) keeps it on the watch list.
Avg price
Incredible$27.75avg listing price — sweet spot $15–$100
Returns
Great1.6%return rate — above 6% kills the launch gate
Price range
Great$9.41–$43.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$436K$436K/yr · 559K searches
Brand share
Good74%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Growth
Okay+7.7%90-day search growth — must beat 0% to launch
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Review moat
Bad5,126.87avg incumbent reviews — the moat a new listing must climb
Competition
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.Brands
15 rising
Sellers
48
Top-5 brand share
74%
Open market
21%
- Kasa Smart36%
- GHome Smart13%
- Amazon Basics13%
- POWSAV7%
- Tapo5%
- Yozisital5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 23 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Kasa Smart Plug Power Strip HS300 Surge Protector with 6 Individually Controlled Smart Outlets and 3 USB Ports Works with Alexa & Google Home No Hub Required
Kasa Smart$40.354.6★9,457 rev
kasa smart Plug Power Strip KP303 Surge Protector with 3 Individually Controlled Smart Outlets and 2 USB Ports Works with Alexa & Google Home No Hub Required White
Kasa Smart$24.234.6★16,411 rev
Amazon Basics Smart Plug Power Strip with 6 Individually Controlled Outlets and 3 USB Ports (2 USB-A and 1 USB-C) WiFi Works with Alexa Only 2.4 GHz No Hub Required White
Amazon Basics$34.914.4★611 rev
POWSAV 6 Ft WiFi Surge Protector - 8 Outlet Extension Cord with 4 Smart & 4 Always On Outlets 4 USB Ports Alexa & Google Home Compatible Black
POWSAV$26.194.4★1,862 rev
Smart Power Strip Yozisital Charging Station with 6 Smart Outlets and 4 USB Ports 5FT Flat Plug Extension Cord for Home Office Compatible with Alexa & Google Home
Yozisital$33.644.2★332 rev
Newest
by launch date
Smart Strip KCG-7MVR Energy Saving Surge Protector with Autoswitching Technology 7 Outlet
Smart Strip$16.2517 rev
LINKVOLT Smart Power Strip WiFi Surge Protector Alexa Google Home Voice Control Outlet Extender for Home Office 3AC 15A 1875W 2.4GHz Voice Control
Generic$19.8045 rev
Govee Smart Plug Outlet Extender 3-Sided Smart Power Strips with 2 Smart Outlets & 2 USB Ports with RGB Night Light APP & Voice Control Surge & Overload Protection for Home Office
Govee$34.26218 rev
Tapo Smart Wi-Fi Power Strip - Matter Compatible Energy Monitoring Surge Protection 6 Individually Controlled Outlets & 3 USB Ports Works with Alexa Google Assistant Siri & Bixby - Tapo P316M
Tapo$43.39267 rev
Smart Power Strip Yozisital Charging Station with 6 Smart Outlets and 4 USB Ports 5FT Flat Plug Extension Cord for Home Office Compatible with Alexa & Google Home
Yozisital$33.64332 rev
Trending
90-day click momentumLINKVOLT Smart Power Strip WiFi Surge Protector Alexa Google Home Voice Control Outlet Extender for Home Office 3AC 15A 1875W 2.4GHz Voice Control
Generic$19.804.7★
GHome Smart Power Strip 1800W/15A High Power Devices Support Surge Protector Extension Cord 9 in 1 Smart Plugs that Works with Alexa Google Home 2.4 GHz WiFi Wall Outlet Extender No Hub Needed
GHome Smart$23.154.5★
Smart Strip KCG-7MVR Energy Saving Surge Protector with Autoswitching Technology 7 Outlet
Smart Strip$16.254.2★
POWSAV 6 Ft WiFi Surge Protector - 8 Outlet Extension Cord with 4 Smart & 4 Always On Outlets 4 USB Ports Alexa & Google Home Compatible Black
POWSAV$26.194.4★
GHome Smart Plug Outlet Extender USB Wall Charger with 3 Individual Smart Outlets and 3 Smart USB Ports Works with Alexa Google Home Surge Protector Plug Extender for APP Control 15A/1800W
GHome Smart$23.034.5★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +7.7% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 1.9×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“solid build quality”
“Great plug”
“Exactly what I expected”
“Great Value”
“Very handy”
“Charging speed is great”
“Easy to put together”
“are built well”
“I really like the size”
“Connection was flawless and easy”
What buyers complain about
“Didnt last”
“High pitched noises”
“Not effective”
“Absolute garbage”
“Not a fast charger”
“Melted in the socket”
“the connection would randomly drop”
“Don't recommend- affordable price for a reason”
“is much shorter”
“Immediately caused overheating”