work shirts
Worth a lookShows a fragmented shelf (top 5 take 17% of clicks), but weak search conversion (0.4%) keeps it on the watch list.
Competition
Incredible17%top-5 click share — an open shelf
Avg price
Incredible$28.32avg listing price — sweet spot $15–$100
Price range
Great$11.47–$84.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great48%top-5 brand share — no brand owns this niche
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+13.9%90-day search growth — must beat 0% to launch
Returns
Okay4.5%return rate — above 6% kills the launch gate
Market size
Bad$88K$88K/yr · 706K searches
Review moat
Bad13,005.65avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Competition
Clicks spread well past the top 5 (17% combined) — an open shelf where new products get seen.Brands
49 rising
Sellers
113
Top-5 brand share
48%
Open market
48%
- Red Kap28%
- Amazon Essentials6%
- OYGSieg5%
- LeeHanTon5%
- BOOJO4%
- Carhartt4%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 126 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Red Kap Mens Standard Industrial Work Shirt Regular Fit Short Sleeve Charcoal Large
Red Kap$17.324.4★14,247 rev
Red Kap Mens Standard Industrial Work Shirt Regular Fit Short Sleeve Charcoal X-Large
Red Kap$18.084.5★4,369 rev
Amazon Essentials Mens Relaxed-Fit Stain and Wrinkle-Resistant Short-Sleeve Work Shirts Black X-Large
Amazon Essentials$16.194.4★5,359 rev
Red Kap Mens Ripstop Crew Shirt Short Sleeve Black/Red Short Sleeve Large X-Large Tall
Red Kap$29.814.5★3,731 rev
6 Pack Mens Quick Dry Long Sleeve Shirts UPF 50+ UV Sun Protection SPF Moisture Wicking T-Shirt for Casual Workout AM
OYGSieg$32.924.7★5,725 rev
Newest
by launch date
Long Sleeve Classic Woven Shirt Burnt Olive Large
Wrangler Authentics$26.8011,420 rev
Wrangler Authentics Mens Short Sleeve Classic Woven Shirt Sea Spray Chambray Large
Wrangler Authentics$24.3417,712 rev
Lqugui 3 Pack Mens Hooded Long Sleeve Shirt with Face Mask UPF Sun Protection Stretch Workout Shirt for Running Cycling Fishing (US Alpha X-Large Regular Regular 3 PackLoose fit)
Lqugui$32.8931 rev
JEMITOP Mens Casual Stretch Regular Fit Shirt Button Down Short Sleeve Vintage Work Shirts with Two Pockets for Camp Vacation Dark Khaki L
JEMITOP$21.5369 rev
5-Pack Mens Sun Protection Hoodie with Face Mask Long Sleeve Quick Dry Compression Fishing Shirt Running Cycling Work UPF50(Compression -5PACK-Black-White-Grey-Navy Blue-Green X-Large)
XWC$58.7291 rev
Trending
90-day click momentum
Amazon Essentials Mens Relaxed-Fit Stain and Wrinkle-Resistant Short-Sleeve Work Shirts Grey Small
Amazon Essentials$16.254.4★
XWC 5 Pack Mens Long Sleeve T Shirts - Distressed American Flag Patriotic Graphic Tees Quick Dry Athletic Work Tops (US Alpha Small Regular Regular Green/Grey/Black/Red/Blue)
XWC$49.112.9★
Dickies 874 Flex Work Pants Black 32 32
Dickies$24.634.2★
Amazon Essentials Mens Relaxed-Fit Stain and Wrinkle-Resistant Short-Sleeve Work Shirts Navy XX-Large
Amazon Essentials$16.064.4★
Lqugui 3 Pack Mens Hooded Long Sleeve Shirt with Face Mask UPF Sun Protection Stretch Workout Shirt for Running Cycling Fishing (US Alpha X-Large Regular Regular 3 PackLoose fit)
Lqugui$32.893.3★
Demand & seasonality
Weekly Amazon search volume, last 67 weeks — +13.9% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.8×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Fit like a glove”
“Beautiful quality shirt”
“Comfortable to wear”
“They are affordable”
“colors are accurate”
“Fantastic material”
“Very lightweight and comfortable”
“Just what I wanted”
“Breathable, comfortable”
“Material is soft”
What buyers complain about
“Bigger than expected”
“The material is thicker than I thought it would be. I had low expectations”
“Not well made”
“Materiales is not good”
“shrink a lot”
“Misleading description”
“Not black”
“Very thin”
“pockets not useful”
“not durable”