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61

womens shorts pack

Worth a look

Shows demand growing +126.0% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 13Growth 95Conversion 7Competition 89Returns 40Price range 79Avg price 95Brand share 89Review moat 25Quality gap 75

Growth

Incredible+126.0%

90-day search growth — must beat 0% to launch

Avg price

Incredible$27.95

avg listing price — sweet spot $15–$100

Competition

Great26%

top-5 click share — an open shelf

Brand share

Great46%

top-5 brand share — no brand owns this niche

Price range

Great$6.74–$48.23

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Returns

Okay4.2%

return rate — above 6% kills the launch gate

Review moat

Bad4,102.56

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$52K

$52K/yr · 357K searches

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Competition

Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.

Brands

42 falling

Sellers

50

Top-5 brand share

46%

Open market

48%

  • URATOT12%
  • CE' CERDR10%
  • CHRLEISURE9%
  • Cameway8%
  • Liberty Imports7%
  • Ultra Performance6%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$1K4%$2K6%$3K8%$4K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 93 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 100 weeks — +126.0% search growth over the last 90 days.
25K15KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 8.6×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall22%

“comfortable fabric”

Size-Overall20%

“Fit as expected”

Soft Feel9%

“Butter soft”

Value For Money6%

“Great Deal”

Pockets/Compartments5%

“I love the pockets”

Quality-Overall5%

“Excellent quality”

Material Quality3%

“durable material”

Color3%

“the color is accurate”

Stretchability/Expandability/Elasticity3%

“the elastic waist holds up well”

Advertised Vs Actual Product3%

“As advertised”

What buyers complain about

Size-Overall19%

“Size down”

Material Quality7%

“The material is not good”

Transparency7%

“See-Through”

Thickness6%

“Way to thin of material”

Quality-Overall4%

“Cheaply made”

Thin3%

“Thin material”

Waist Fit2%

“Too small in waist”

Smell2%

“Smelly”

Thigh Fit2%

“I usually have issues with the thighs being too loose”

Advertised Vs Actual Product2%

“Not as advertised”

Top return reasons

Size-Overall48%
Waist Fit11%
Length7%
Material Quality6%
Thin5%
Thigh Fit4%
Transparency2%
Inseam Fit2%
Hip Fit2%
Advertised Vs Actual Product2%