wizard of oz costumes for adults
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$23.78avg listing price — sweet spot $15–$100
Review moat
Great158avg incumbent reviews — the moat a new listing must climb
Price range
Great$13.52–$40.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay$149K$149K/yr · 793K searches
Growth
Bad-23.6%90-day search growth — must beat 0% to launch
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Returns
Bad10.7%return rate — above 6% kills the launch gate
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 falling
Sellers
5
Top-5 brand share
100%
Open market
0%
- Eybila90%
- MOFOVELY5%
- Horolam5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 3 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
5 Pcs Lion Costume Set Lion Ears Headband Tail Paw Gloves Nose Halloween Lion Cosplay Party Adult Dress Up Accessories
Eybila$13.524.4★104 rev
MOFOVELY Mens Medieval Steampunk Tailcoat Jacket Victorian Pirate Coat Renaissance Tailcoat Jacket Costume(S Green)
MOFOVELY$40.484.4★163 rev
Horolam Scarecrow Costume Accessories Wizard Straw Kit with Scarecrow Hat for Adult for Holloween Cosplay Dress Up (7PCS)
Horolam$17.364.5★207 rev
Newest
by launch dateHorolam Scarecrow Costume Accessories Wizard Straw Kit with Scarecrow Hat for Adult for Holloween Cosplay Dress Up (7PCS)
Horolam$17.36207 rev
MOFOVELY Mens Medieval Steampunk Tailcoat Jacket Victorian Pirate Coat Renaissance Tailcoat Jacket Costume(S Green)
MOFOVELY$40.48163 rev
5 Pcs Lion Costume Set Lion Ears Headband Tail Paw Gloves Nose Halloween Lion Cosplay Party Adult Dress Up Accessories
Eybila$13.52104 rev
Trending
90-day click momentum5 Pcs Lion Costume Set Lion Ears Headband Tail Paw Gloves Nose Halloween Lion Cosplay Party Adult Dress Up Accessories
Eybila$13.524.4★
MOFOVELY Mens Medieval Steampunk Tailcoat Jacket Victorian Pirate Coat Renaissance Tailcoat Jacket Costume(S Green)
MOFOVELY$40.484.4★
Horolam Scarecrow Costume Accessories Wizard Straw Kit with Scarecrow Hat for Adult for Holloween Cosplay Dress Up (7PCS)
Horolam$17.364.5★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -23.6% search growth over the last 90 days.Peak months: Sep, Oct · busiest ÷ quietest = 36.4×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“And easy to use”
“The hat was well made”
“Fit comfortably”
“As advertised”
“Great Value”
“Quality and durable”