willa zombies costume
Skip itA small market ($20K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$30.19avg listing price — sweet spot $15–$100
Review moat
Great150.6avg incumbent reviews — the moat a new listing must climb
Price range
Great$13.20–$58.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.9%return rate — above 6% kills the launch gate
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Growth
Okay+1.3%90-day search growth — must beat 0% to launch
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Market size
Bad$20K$20K/yr · 56K searches
Competition
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.Brands
12 rising
Sellers
46
Top-5 brand share
82%
Open market
12%
- Disguise26%
- Spirit Halloween19%
- CBLDZZ18%
- Aotekids10%
- Party City9%
- BENBIYO6%
- Open — no brand owns it (6 brands, 12%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Spirit Halloween Zombies 4: Dawn of the Vampires Kids Willa Costume Officially Licensed Disney Werewolf Outfit Girls Size CHILD EXTRA SMALL/SMALL Standard Multicolor
Spirit Halloween$44.314.4★12 rev
CBLDZZ Zombies Outfit for Girls Daywalker Shirt and Pants Set
CBLDZZ$20.144.3★7 rev
Party City Zombies 3 Willa Costume Girl Includes Vest Pants and Holster Medium (8-10)
Party City$45.324.6★56 rev
Willa Werewolf Costume for Kids Official Disney Zombies 3 Costume Outfit Child Size Large (10-12)
Disguise$27.384.3★154 rev
BENBIYO Werewolf Heart Glowing Moonstone Necklace Willa Glow in the Dark Dress Up Accessories
BENBIYO$13.204.3★23 rev
Newest
by launch dateBENBIYO Werewolf Heart Glowing Moonstone Necklace Willa Glow in the Dark Dress Up Accessories
BENBIYO$13.2023 rev
CBLDZZ Zombies Outfit for Girls Daywalker Shirt and Pants Set
CBLDZZ$20.147 rev
CBLDZZ Zombies Outfit for Girls Daywalker Shirt and Pants Set
CBLDZZ$20.457 rev
Gunaniti 9 Pcs Zombies Costume for Girls Cheerleader Uniform Top Pant Coat Outfits (7-8 Years White)
Gunaniti$25.74121 rev
Aotekids Girls Kids Zombies Dress Costume Daywalker Cosplay Dresses Party Playwear White
Aotekids$14.1265 rev
Trending
90-day click momentum
ASAOHAO Zombies Cheerleader Dresses for Girls Cheerleading Outfit Red
ASAOHAO$24.534.5★
CBLDZZ Zombies Outfit for Girls Daywalker Shirt and Pants Set
CBLDZZ$20.454.3★
ZZEQYG Womens Girls Kawaii Lolita Gothic Dress Anime Broken Doll Costume Lockable Dress(M Black)
ZZEQYG$58.084.4★
CBLDZZ Zombies Outfit for Girls Daywalker Shirt and Pants Set
CBLDZZ$20.144.3★
ZapLute Girls Cheerleader Costumes 5-12 Years Kids Cheerleading Dress Cosplay for Party Halloween Outfits
ZapLute$27.254.2★
Demand
Weekly Amazon search volume, last 38 weeks — +1.3% search growth over the last 90 days.Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Really good and good quality”
“Fit great and was correct size”
“this one is fun”
“Amazing design”
“hasn't fell apart”
“It's been washed a bunch”
“The color purple was perfect”
What buyers complain about
“Top ran a little big”