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58

white booty shorts

Worth a look

Shows demand growing +134.0% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 28Growth 96Conversion 52Competition 76Returns 18Price range 53Avg price 51Brand share 85Review moat 23Quality gap 63

Growth

Incredible+134.0%

90-day search growth — must beat 0% to launch

Brand share

Great50%

top-5 brand share — no brand owns this niche

Competition

Great39%

top-5 click share — an open shelf

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good$6.95–$24.16

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good4.3%

search→purchase rate — share of searches ending in a sale

Avg price

Good$12.09

avg listing price — sweet spot $15–$100

Market size

Okay$121K

$121K/yr · 234K searches

Review moat

Bad8,591.33

avg incumbent reviews — the moat a new listing must climb

Returns

Bad7.7%

return rate — above 6% kills the launch gate

Competition

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

Brands

26 flat

Sellers

46

Top-5 brand share

50%

Open market

43%

  • DHSO16%
  • ALWAYS10%
  • SIMIYA8%
  • LXNMGO8%
  • BESTENA7%
  • YADIFEN7%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$5K8%$10K12%$15K16%$19K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 40 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +134.0% search growth over the last 90 days.
35K25KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 12.4×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall32%

“Fit great”

Comfort-Overall16%

“Very comfortable”

Soft Feel8%

“Awesome softness”

Quality-Overall6%

“Great quality option to be worn under marching band uniforms”

Stretchability/Expandability/Elasticity5%

“Good stretch”

Material Quality3%

“Material is soft”

Pockets/Compartments3%

“Pocket helpful for carry of cell phone or other small items”

Breathability3%

“Comfortable and breathable”

Transparency2%

“Not see through”

Value For Money1%

“Good value for the price”

What buyers complain about

Transparency22%

“see through”

Size-Overall16%

“Too tight”

Thickness6%

“Too sheer”

Comfort-Overall6%

“Uncomfortable fit”

Thin5%

“Quite Thin,”

Material Quality3%

“Non-spandex material”

Pockets/Compartments3%

“Also they must run small because the pockets are stretched and not lay flat”

Color3%

“I would not recommend the light colors”

Quality-Overall2%

“Cheap”

Product Condition2%

“Beware of previously worn and returned garments”

Top return reasons

Size-Overall45%
Transparency11%
Length8%
Waist Fit7%
Material Quality6%
Thin6%
Advertised Vs Actual Product3%
Thigh Fit3%
Color2%
Inseam Fit2%