umbrella with fan
Worth a lookShows demand growing +253.0% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+253.0%90-day search growth — must beat 0% to launch
Avg price
Great$50.23avg listing price — sweet spot $15–$100
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Competition
Great30%top-5 click share — an open shelf
Price range
Great$12.72–$115.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.9%return rate — above 6% kills the launch gate
Brand share
Good67%top-5 brand share — brands hold most of the demand
Review moat
Good1,105.98avg incumbent reviews — the moat a new listing must climb
Market size
Okay$169K$169K/yr · 249K searches
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Competition
Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.Brands
23 rising
Sellers
31
Top-5 brand share
67%
Open market
26%
- Breeze Life18%
- Tefedpot16%
- FIYLIAO12%
- WOOLALA12%
- Oviora10%
- Generic7%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 51 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Oviora Rechargeable Umbrella with Fan - 3-in-1 Handheld Cooling System Build in Mist Spray UV Protection Full-Body Coverage for Beach Golf Festivals and Outdoor Activities (White)
Oviora$59.574.1★8 rev
Tefedpot Umbrella with Fan and Mist Spray 2025 upgraded 3-in-1 UV Blocking Umbrella with Fan and Mister for Summer outdoor activities (Blue)
Tefedpot$53.103.8★82 rev
Tefedpot Umbrella with Fan and Mist Spray 2025 upgraded 3-in-1 UV Blocking Umbrella with Fan and Mister for Summer outdoor activities (Galaxy)
Tefedpot$55.013.8★82 rev
WOOLALANewly UV Portable Cooling UPF 50+ Foldable Umbrellas with Fan for Sun & Rain USB Rechargeable for Games Playgrond Heatstroke Hot Days
WOOLALA$46.793.8★140 rev
Umbrella with fan and mist spray Rechargeable - Ultimate Solution for Cooling & UV Protection - Ideal for Summer Beach Outdoor Sports Golf Fishing Activities (Black)
FIYLIAO$56.054.0★61 rev
Newest
by launch date
PIAOMTIEE 15 Ft Large Misting Patio Umbrella with Base Included Outdoor Cooling UV Umbrella with Rechargeable Mist System Type-C Charging Outdoor Sun Shade for Backyard Poolside Garden Navy Blue
PIAOMTIEE$115.143 rev
Oviora Rechargeable Umbrella with Fan 3-in-1 Handheld Cooling System Build in Mist Spray UV Protection Full-Body Coverage for Beach Golf Festivals and Outdoor Activities White (Red)
Oviora$55.878 rev
EvokeJoy 3 in 1 Umbrella with Fan and Mist Spray 2-Speed Rechargeable Cooling Umbrella with Built-in Fan Mister Includes Custom Water Bottle Portable Misting Sun Shade for Theme Park Beach (Blue)
EvokeJoy$68.167 rev
Oviora Rechargeable Umbrella with Fan - 3-in-1 Handheld Cooling System Build in Mist Spray UV Protection Full-Body Coverage for Beach Golf Festivals and Outdoor Activities (White)
Oviora$59.578 rev
54 inch Golf Umbrella Waterproof with Mister and Fan Cooling UV Sun Protection Golf Essential Carry On Bag Airline Approved Battery Powered Dark Blue
COOUV$60.5914 rev
Trending
90-day click momentumOviora Rechargeable Umbrella with Fan 3-in-1 Handheld Cooling System Build in Mist Spray UV Protection Full-Body Coverage for Beach Golf Festivals and Outdoor Activities White (Red)
Oviora$55.874.1★
Oviora Rechargeable Umbrella with Fan - 3-in-1 Handheld Cooling System Build in Mist Spray UV Protection Full-Body Coverage for Beach Golf Festivals and Outdoor Activities (Soccer Pattern)
Oviora$53.594.1★
54 inch Golf Umbrella Waterproof with Mister and Fan Cooling UV Sun Protection Golf Essential Carry On Bag Airline Approved Battery Powered Dark Blue
COOUV$60.594.0★
Umbrella with fan and mist spray Rechargeable - Ultimate Solution for Cooling & UV Protection - Ideal for Summer Beach Outdoor Sports Golf Fishing Activities (Pink)
FIYLIAO$55.404.0★
Oviora Rechargeable Umbrella with Fan - 3-in-1 Handheld Cooling System Build in Mist Spray UV Protection Full-Body Coverage for Beach Golf Festivals and Outdoor Activities (White)
Oviora$59.574.1★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +253.0% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 13.2×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality fan”
“Solidly built”
“Exactly as described”
“easy to pack & carry”
“holds a charge well”
“don't break”
“Great value”
“Perfect size for baby”
“Wind resistant”
“great battery life”
What buyers complain about
“Broke easily”
“bad battery”
“IT WILL NOT CHARGE”
“Its small”
“Cheaply made”
“was nearly impossible to open”
“Stopped working”
“it's extremely flimsy”
“It was pouring rain”
“Way Too Heavy”